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.w3-pdp-desc, .w3-pdp-desc * { box-sizing: border-box; } .w3-pdp-desc { --w3-blue: #004b81; --w3-blue-2: #0b6fae; --w3-blue-3: #003b66; --w3-ink: #101828; --w3-muted: #475467; --w3-line: #c7dcf0; --w3-soft: #f6f9fc; --w3-sky: #e5edf5; --w3-card: #edf1f5; --w3-green: #248d61; --w3-gold: #f5af3a; --w3-white: #ffffff; font-family: Figtree, Arial, sans-serif; color: var(--w3-ink); background: var(--w3-white); line-height: 1.55; width: 100%; overflow: hidden; } .w3-pdp-desc p, .w3-pdp-desc h2, .w3-pdp-desc h3, .w3-pdp-desc h4, .w3-pdp-desc ul, .w3-pdp-desc li, .w3-pdp-desc figure, .w3-pdp-desc blockquote { margin: 0; padding: 0; } .w3-pdp-desc img { height: auto; } .w3-pdp-desc a { color: inherit; } .w3-pdp-desc .w3-desc-wrap { width: 100%; max-width: 1180px; margin: 0 auto; padding: 0 18px; } .w3-pdp-desc .w3-desc-section { padding: 54px 0; position: relative; } .w3-pdp-desc .w3-desc-section--soft { background: var(--w3-soft); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .w3-pdp-desc .w3-desc-section--sky { background: var(--w3-sky); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .w3-pdp-desc .w3-desc-section--blue { background: radial-gradient(circle at 86% 14%, rgba(255,255,255,0.18) 0, rgba(255,255,255,0) 34%), linear-gradient(135deg, var(--w3-blue) 0%, var(--w3-blue-3) 100%); color: var(--w3-white); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .w3-pdp-desc .w3-kicker { display: inline-flex; align-items: center; gap: 8px; margin-bottom: 12px !important; color: var(--w3-blue); font-size: 13px; font-weight: 850; letter-spacing: 0.09em; line-height: 1.2; text-transform: uppercase; } .w3-pdp-desc .w3-desc-section--blue .w3-kicker { color: #bfe1ff; display: block; } #main .w3-pdp-desc .w3-h2, .w3-pdp-desc .w3-h2 { color: var(--w3-blue); font-size: clamp(30px, 3vw, 44px); font-weight: 900; line-height: 1.08; letter-spacing: -0.035em; max-width: 900px; } #main .w3-pdp-desc .w3-desc-section--blue .w3-h2, .w3-pdp-desc .w3-desc-section--blue .w3-h2, .w3-pdp-desc .w3-desc-section--blue .w3-lead { color: var(--w3-white); } .w3-pdp-desc .w3-lead { margin-top: 16px !important; color: var(--w3-muted); font-size: clamp(18px, 1.6vw, 21px); font-weight: 400; line-height: 1.55; } .w3-pdp-desc .w3-small { color: var(--w3-muted); font-size: 14px; font-weight: 550; line-height: 1.45; } .w3-pdp-desc .w3-btn-row { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; margin-top: 26px; } .w3-pdp-desc .w3-btn { display: inline-flex; align-items: center; justify-content: center; gap: 10px; min-height: 52px; padding: 14px 24px; border-radius: 999px; border: 2px solid var(--w3-blue); background: var(--w3-blue); color: var(--w3-white) !important; font-size: 17px; font-weight: 900; line-height: 1; text-decoration: none !important; box-shadow: 0 10px 22px rgba(0,75,129,0.16); transition: background-color 0.18s ease, border-color 0.18s ease, transform 0.18s ease, box-shadow 0.18s ease; } .w3-pdp-desc .w3-btn:hover { background: var(--w3-blue-2); border-color: var(--w3-blue-2); transform: translateY(-1px); box-shadow: 0 14px 28px rgba(0,75,129,0.22); } .w3-pdp-desc .w3-btn--gold { background: var(--w3-gold); border-color: var(--w3-gold); color: #000 !important; } .w3-pdp-desc .w3-btn--gold:hover { background: #ffc72c; border-color: #ffc72c; } .w3-pdp-desc .w3-btn--outline { background: var(--w3-white); color: var(--w3-blue) !important; box-shadow: none; } .w3-pdp-desc .w3-btn--outline:hover { background: #f6f6f6; } .w3-pdp-desc .w3-check { display: inline-flex; align-items: center; justify-content: center; width: 22px; height: 22px; min-width: 22px; border-radius: 999px; background: var(--w3-green); color: #fff; font-size: 17px; font-weight: 900; line-height: 1; } /* Intro hero */ .w3-pdp-desc .w3-desc-hero { position: relative; overflow: hidden; margin: 0 0 28px; padding: 34px; border-radius: 30px; background: radial-gradient(circle at 88% 16%, rgba(255,255,255,0.22) 0, rgba(255,255,255,0) 32%), linear-gradient(135deg, var(--w3-blue) 0%, var(--w3-blue-3) 100%); color: var(--w3-white); } .w3-pdp-desc .w3-desc-hero__grid { display: grid; grid-template-columns: minmax(0, 1.15fr) minmax(260px, 0.85fr); gap: 28px; align-items: center; } .w3-pdp-desc .w3-desc-hero .w3-kicker, #main .w3-pdp-desc .w3-desc-hero .w3-h2, .w3-pdp-desc .w3-desc-hero .w3-h2, .w3-pdp-desc .w3-desc-hero .w3-lead { color: var(--w3-white); } .w3-pdp-desc .w3-desc-hero .w3-lead { color: rgba(255,255,255,0.92); } .w3-pdp-desc .w3-hero-bullets { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px 18px; margin-top: 24px !important; list-style: none; } .w3-pdp-desc .w3-hero-bullets li { display: flex; gap: 10px; align-items: flex-start; color: var(--w3-white); font-size: 16px; font-weight: 750; line-height: 1.35; } .w3-desc-hero__grid aside .aside-title { text-align: center; width: 100%; display: block; font-weight: 900; padding-bottom: 1em; } .w3-desc-hero__grid aside { padding: 20px; border: 1px solid #ccc; border-radius: 15px; } .w3-pdp-desc .w3-support-icon-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px; list-style: none; } .w3-pdp-desc .w3-support-icon-grid li { display: flex; align-items: center; gap: 10px; min-height: 60px; padding: 13px 14px; border-radius: 18px; background: var(--w3-white); border: 1px solid #d9e7f5; color: #344054; font-size: 14px; font-weight: 850; line-height: 1.25; box-shadow: 0 8px 20px rgba(0,0,0,0.035); } .w3-pdp-desc .w3-support-icon-grid img { width: 38px; height: 38px; object-fit: contain; flex-shrink: 0; background: var(--w3-blue); border-radius: 50%; padding: 8px; } /* Proof cards */ .w3-pdp-desc .w3-proof-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 14px; margin-top: 28px; } .w3-pdp-desc .w3-proof-card { position: relative; overflow: hidden; padding: 22px 18px; border-radius: 20px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 12px 28px rgba(0,75,129,0.09); } .w3-pdp-desc .w3-proof-card__icon, .w3-pdp-desc .w3-fit-card__icon { display: inline-flex; align-items: center; justify-content: center; width: 60px; height: 60px; margin-bottom: 16px; border-radius: 999px; background: #eaf5ff; color: var(--w3-blue); font-size: 26px; font-weight: 900; line-height: 1; } .w3-pdp-desc .w3-proof-card__icon--blue { background: #eef3fa; color: #295a9f; } .w3-pdp-desc .w3-proof-card__icon--green { background: #edf7f1; color: #4f8c66; } .w3-pdp-desc .w3-proof-card__icon--gold { background: #faf4e8; color: #9b6a14; } .w3-pdp-desc .w3-proof-card__icon--purple { background: #f1eefb; color: #6d59b3; } .w3-pdp-desc .w3-proof-card__stat { color: var(--w3-blue); font-size: 25px; font-weight: 900; line-height: 1.05; letter-spacing: -0.035em; } .w3-pdp-desc .w3-proof-card__title { margin-top: 6px !important; color: #344054; font-size: 15px; font-weight: 900; line-height: 1.25; } .w3-pdp-desc .w3-proof-card__text { margin-top: 8px !important; color: var(--w3-muted); font-size: 14px; font-weight: 500; line-height: 1.45; } /* Video */ .w3-pdp-desc .w3-video-frame { position: relative; overflow: hidden; margin-top: 30px; aspect-ratio: 16 / 9; border-radius: 26px; background: #000; box-shadow: 0 18px 42px rgba(0,0,0,0.16); } .w3-pdp-desc .w3-video-frame iframe { position: absolute; inset: 0; width: 100%; height: 100%; border: 0; } /* Fit cards */ .w3-pdp-desc .w3-fit-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; margin-top: 30px; } .w3-pdp-desc .w3-fit-card { padding: 22px; border-radius: 24px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 12px 28px rgba(0,75,129,0.07); } .w3-pdp-desc .w3-fit-card__title, .w3-pdp-desc .w3-ingredient-card__title, .w3-pdp-desc .w3-step-card__title, .w3-pdp-desc .w3-review-card__label { color: var(--w3-blue); font-size: 20px; font-weight: 900; line-height: 1.18; letter-spacing: -0.015em; } .w3-pdp-desc .w3-fit-card__text, .w3-pdp-desc .w3-ingredient-card__text, .w3-pdp-desc .w3-step-card__text { margin-top: 9px !important; color: #344054; font-size: 15px; font-weight: 450; line-height: 1.5; } /* Overview */ .w3-pdp-desc .w3-overview-card { display: grid; grid-template-columns: minmax(280px, 0.8fr) minmax(0, 1.2fr); gap: 28px; align-items: center; padding: 30px; border-radius: 30px; background: var(--w3-card); border: 1.5px solid var(--w3-line); box-shadow: 0 16px 36px rgba(0,75,129,0.08); } .w3-pdp-desc .w3-overview-card__image { display: flex; align-items: center; justify-content: center; border-radius: 24px; background: var(--w3-white); border: 1px solid #d9e7f5; } .w3-pdp-desc .w3-overview-card__image img { max-width: 100%; border-radius: 24px; filter: drop-shadow(0 16px 18px rgba(0,0,0,0.14)); } .w3-pdp-desc .w3-bullet-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px 18px; margin-top: 22px !important; list-style: none; } .w3-pdp-desc .w3-bullet-grid li { display: flex; gap: 10px; align-items: flex-start; color: #344054; font-size: 16px; font-weight: 750; line-height: 1.4; } .w3-pdp-desc .w3-compare-wrap { margin: 32px 0; overflow-x: auto; border-radius: 22px; } .w3-pdp-desc .w3-compare-table { border-collapse: separate; border-spacing: 0; border: 1px solid #d9e7f5; border-radius: 22px; overflow: hidden; background: #fff; margin: auto; } .w3-pdp-desc .w3-compare-table .compare-label strong { color: #000; } .w3-pdp-desc .w3-compare-table th, .w3-pdp-desc .w3-compare-table td { padding: 16px; border-bottom: 1px solid #d9e7f5; font-size: 15px; line-height: 1.45; } .w3-pdp-desc .w3-compare-table th { background: var(--w3-blue); color: #fff; font-weight: 900; height: 80px; vertical-align: bottom; text-align: left; } .w3-pdp-desc .w3-compare-table th.center { font-size: 20px; } .w3-pdp-desc .w3-compare-table .center { text-align:center; } .w3-pdp-desc .w3-compare-table tr:last-child td { border-bottom: 0; } .w3-pdp-desc .w3-compare-table strong { color: var(--w3-blue); font-weight: 900; } .w3-pdp-desc .w3-compare-table th:nth-child(2), .w3-pdp-desc .w3-compare-table td:nth-child(2) { position: relative; background: #edf7ff; border-left: 2px solid var(--w3-blue-2); border-right: 2px solid var(--w3-blue-2); box-shadow: inset 0 0 0 999px rgba(11,111,174,0.035); } .w3-pdp-desc .w3-compare-table th:nth-child(2) { background: linear-gradient(135deg, var(--w3-blue) 0%, var(--w3-blue-3) 100%); border-top: 2px solid var(--w3-blue-2); } .w3-pdp-desc .w3-compare-table tbody tr:last-child td:nth-child(2) { border-bottom: 2px solid var(--w3-blue-2); border-bottom-left-radius: 10px; border-bottom-right-radius: 10px; } .w3-pdp-desc .w3-best-choice { display: inline-flex; align-items: center; justify-content: center; margin: 0 0 8px; padding: 4px 10px; border-radius: 999px; background: #eaf5ff; color: var(--w3-blue); font-size: 11px; font-weight: 900; letter-spacing: 0.07em; line-height: 1.1; text-transform: uppercase; } span.w3-best-choice i { margin-right: 5px; line-height: 0.8; } .w3-comparison-explainer { border: 2px solid var(--w3-blue-2); padding: 1.5em 1em; border-radius: 10px; background: #edf7ff; margin: 3em 0; } .w3-comparison-explainer p { margin: 1em 0; } .w3-comparison-explainer i { color: #004b81; font-size: 30px; margin-right: 10px; } .w3-pdp-desc .w3-benefit-check { display: inline-flex; align-items: center; justify-content: center; width: 22px; height: 22px; min-width: 22px; margin-right: 8px; border-radius: 999px; background: var(--w3-blue-2); color: #fff; font-size: 15px; font-weight: 900; line-height: 1; vertical-align: middle; } /* How it works */ .w3-pdp-desc .w3-pathway-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; margin-top: 32px; } .w3-pdp-desc .w3-pathway-card { min-height: 225px; padding: 22px; border-radius: 22px; background: rgba(255,255,255,0.10); border: 1px solid rgba(255,255,255,0.18); } .w3-pdp-desc .w3-pathway-card__num { display: inline-flex; align-items: center; justify-content: center; width: 42px; height: 42px; margin-bottom: 16px; border-radius: 999px; background: var(--w3-white); color: var(--w3-blue); font-size: 18px; font-weight: 900; line-height: 1; } .w3-pdp-desc .w3-pathway-card__title { color: var(--w3-white); font-size: 20px; font-weight: 900; line-height: 1.2; } .w3-pdp-desc .w3-pathway-card__text { margin-top: 10px !important; color: rgba(255,255,255,0.9); font-size: 15px; font-weight: 400; line-height: 1.55; } .w3-pdp-desc .w3-callout { margin-top: 28px; padding: 22px; border-radius: 22px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 10px 24px rgba(0,75,129,0.06); } .w3-pdp-desc .w3-callout--blue { background: rgba(255,255,255,0.11); border-color: rgba(255,255,255,0.22); color: rgba(255,255,255,0.94); } .w3-pdp-desc .w3-callout strong { color: var(--w3-blue); font-weight: 900; } .w3-pdp-desc .w3-callout--blue strong { color: var(--w3-white); } /* Research */ .w3-pdp-desc .w3-clinical-card { display: grid; grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr); gap: 26px; align-items: stretch; } .w3-pdp-desc .w3-clinical-card__content { padding: 30px; border-radius: 28px; background: rgba(255,255,255,0.11); border: 1px solid rgba(255,255,255,0.20); box-shadow: inset 0 1px 0 rgba(255,255,255,0.12); } .w3-pdp-desc .w3-clinical-icon { display: inline-flex; align-items: center; justify-content: center; width: 66px; height: 66px; margin: 4px 0 18px; border-radius: 20px; background: rgba(255,255,255,0.14); color: var(--w3-white); font-size: 30px; font-weight: 900; line-height: 1; } .w3-pdp-desc .w3-clinical-card__text { margin-top: 16px !important; color: rgba(255,255,255,0.92); font-size: 16px; font-weight: 400; line-height: 1.6; } .w3-pdp-desc .w3-clinical-steps { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 14px; } .w3-pdp-desc .w3-clinical-step { padding: 20px; border-radius: 22px; background: var(--w3-white); border: 1px solid rgba(255,255,255,0.24); box-shadow: 0 14px 34px rgba(0,0,0,0.14); } .w3-pdp-desc .w3-clinical-step__num { display: inline-flex; align-items: center; justify-content: center; width: 42px; height: 42px; margin-bottom: 13px; border-radius: 999px; background: var(--w3-gold); color: #000; font-size: 18px; font-weight: 900; line-height: 1; } .w3-pdp-desc .w3-clinical-step__title { color: var(--w3-blue); font-size: 17px; font-weight: 900; line-height: 1.22; } .w3-pdp-desc .w3-clinical-step__text { margin-top: 8px !important; color: #344054; font-size: 14px; font-weight: 500; line-height: 1.45; } .w3-pdp-desc .w3-note { margin-top: 22px !important; padding: 16px 18px; border-left: 4px solid var(--w3-gold); border-radius: 4px; background: rgba(255,255,255,0.11); color: rgba(255,255,255,0.9); font-size: 14px; font-weight: 650; line-height: 1.5; } /* Ingredients */ .w3-pdp-desc .w3-ingredient-grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; margin-top: 30px; } .w3-pdp-desc .w3-ingredient-card { padding: 22px; border-radius: 22px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 8px 22px rgba(0,0,0,0.04); } .w3-pdp-desc .w3-ingredient-card__top { display: flex; gap: 14px; align-items: center; } .w3-pdp-desc .w3-ingredient-card__icon { display: inline-flex; align-items: center; justify-content: center; width: 52px; height: 52px; min-width: 52px; border-radius: 12px; background: #eaf5ff; color: var(--w3-blue); font-size: 22px; font-weight: 900; line-height: 1; } .w3-pdp-desc .w3-ingredient-card__title { font-size: 19px; } .w3-pdp-desc .w3-ingredient-card__text { margin-top: 14px !important; color: var(--w3-muted); font-weight: 400; line-height: 1.55; } /* Athlete proof */ .w3-pdp-desc .w3-athlete-grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 18px; margin-top: 34px; } .w3-pdp-desc .w3-athlete-card { overflow: hidden; border-radius: 24px; background: #ffffff; border: 1px solid #d9e7f5; box-shadow: 0 12px 28px rgba(0,75,129,0.08); } .w3-pdp-desc .w3-athlete-card__image { width: 100%; aspect-ratio: 4 / 5; object-fit: cover; display: block; background: var(--w3-sky); } .w3-pdp-desc .w3-athlete-card__body { padding: 22px; } .w3-pdp-desc .w3-athlete-card__role { display: inline-flex; width: fit-content; margin-bottom: 12px !important; padding: 7px 11px; border-radius: 999px; background: #eaf5ff; color: var(--w3-blue); font-size: 12px; font-weight: 900; line-height: 1.2; letter-spacing: 0.07em; text-transform: uppercase; } .w3-pdp-desc .w3-athlete-card__name { color: var(--w3-blue); font-size: 24px; font-weight: 900; line-height: 1.12; letter-spacing: -0.025em; } .w3-pdp-desc .w3-athlete-card__accomplishment { margin-top: 8px !important; color: #344054; font-size: 15px; font-weight: 850; line-height: 1.35; } .w3-pdp-desc .w3-athlete-card__quote { margin-top: 18px !important; color: var(--w3-blue); font-size: 19px; font-weight: 850; font-style: italic; line-height: 1.35; letter-spacing: -0.015em; } /* Customer reviews */ .w3-pdp-desc .w3-review-head { display: flex; align-items: flex-end; justify-content: space-between; gap: 22px; } .w3-pdp-desc .w3-rating-pill { display: inline-flex; align-items: center; gap: 9px; padding: 12px 14px; border-radius: 999px; background: var(--w3-white); border: 1px solid #d9e7f5; color: var(--w3-blue); font-size: 15px; font-weight: 900; white-space: nowrap; } .w3-pdp-desc .w3-review-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; margin-top: 30px; } .w3-pdp-desc .w3-review-card { display: flex; flex-direction: column; min-height: 260px; padding: 22px; border-radius: 24px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 8px 22px rgba(0,0,0,0.05); } .w3-pdp-desc .w3-review-card__stars { color: var(--w3-gold); font-size: 18px; letter-spacing: 1px; line-height: 1; } .w3-pdp-desc .w3-review-card__label { margin-top: 16px !important; font-size: 13px; letter-spacing: 0.08em; line-height: 1.2; text-transform: uppercase; } .w3-pdp-desc .w3-review-card__text { margin-top: 12px !important; color: #344054; font-size: 15px; font-weight: 430; line-height: 1.58; } .w3-pdp-desc .w3-review-card__author { margin-top: auto !important; padding-top: 18px; color: var(--w3-ink); font-size: 15px; font-weight: 900; line-height: 1.2; } .w3-pdp-desc .w3-review-card__verified { margin-top: 5px !important; color: var(--w3-green); font-size: 13px; font-weight: 850; line-height: 1.2; } /* Feeding */ .w3-pdp-desc .w3-steps-grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; margin-top: 30px; } .w3-pdp-desc .w3-step-card { padding: 24px; border-radius: 24px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 8px 22px rgba(0,0,0,0.04); } .w3-pdp-desc .w3-step-card__step { display: inline-flex; align-items: center; justify-content: center; width: 42px; height: 42px; margin-bottom: 16px; border-radius: 999px; background: var(--w3-blue); color: var(--w3-white); font-size: 18px; font-weight: 900; line-height: 1; } .w3-pdp-desc .w3-step-card__title { font-size: 21px; } .w3-pdp-desc .w3-step-card__text { color: var(--w3-muted); font-weight: 400; line-height: 1.55; } /* Expert support CTA */ .w3-pdp-desc .w3-support-cta { display: grid; grid-template-columns: auto minmax(0, 1fr) auto; gap: 20px; align-items: center; margin-top: 28px; padding: 22px; border-radius: 22px; background: var(--w3-white); border: 1px solid #d9e7f5; box-shadow: 0 10px 24px rgba(0,75,129,0.06); } .w3-pdp-desc .w3-support-cta__faces { display: flex; 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} .w3-pdp-desc .w3-btn-row, .w3-pdp-desc .w3-btn { width: 100%; } .w3-pdp-desc .w3-btn { white-space: normal; text-align: center; } .w3-pdp-desc .w3-rating-pill { width: 100%; justify-content: center; white-space: normal; } } “One of the reasons I recommend w-3 Oil is because of the added DHA. This omega-3 fatty acid provides targeted respiratory and joint support, making it a great option for senior and performance horses.” — Dr. Fran Rowe, DVM Veterinary Nutritionist Source of Omega-3 Fatty Acids Cool calories enriched with DHA for condition, shine, and comfort Mad Barn’s w-3 Oil is a calorie-dense fat supplement for horses that need support for weight, body condition or coat shine without adding more sugar or starch. w-3 Oil combines essential fatty acids with microalgae-derived DHA and natural vitamin E to support skin and coat quality, normal inflammatory balance, joint health, respiratory function, immune health and cardiovascular function. ✓Supports healthy weight management, condition and a shiny coat ✓Provides digestible energy for exercising horses and hard keepers ✓Palatable source of DHA from microalgae, not fish oil ✓Fortified with high levels of natural vitamin E w-3 Oil Supports: Weight Management Skin & Coat Condition Joint Comfort Steady Behavior Respiratory Function Immune Function Metabolic Health Exercise Performance Stamina & Recovery Reproductive Health Why Horse Owners Choose w-3 Oil A fat supplement that does more than add calories. All oils provide calories. What makes w-3 Oil different is the added DHA, a long-chain omega-3 fatty acid that supports normal inflammatory balance in tissues such as joints, airways, skin, muscle and immune cells. Each 100 mL (3.4 fl oz) serving provides: 1,500 mg Docosahexaenoic Acid (DHA) Provides an active form of omega-3 fatty acid used in cell membranes and normal inflammatory signaling. 1,500 IU Natural Vitamin E Supports antioxidant status and helps protect polyunsaturated fatty acids from oxidative stress. 0.9 Mcal Fat-Based Calories Supplies calorie-dense fat to help maintain weight and condition without increasing meal size. 0 g Starch & Sugar No hydrolyzable carbohydrates, unlike grain-based feeds, supporting low-NSC and gut-friendly diets. Which horses benefit most from w-3 Oil? w-3 Oil provides highly digestible calories from fat, the active omega-3 DHA and natural vitamin E to support condition, coat quality, comfort and normal inflammatory balance. Hard keepers Adds calorie density to help maintain body condition or support weight gain without relying on excess grain or commercial feed. Performance horses Provides fat-based calories, DHA and vitamin E to support stamina, muscle function, antioxidant status and post-exercise recovery. Senior horses Supports weight maintenance, coat quality, joint comfort and normal inflammatory balance in horses that need extra nutritional support with age. “Hot” or reactive horses Fat supplements provide “cool calories” that can replace some grain-based starch and sugar for horses that get reactive on feed. Metabolic horses DHA-rich oil helps maintain normal metabolic markers in horses under metabolic stress, and is suitable for a low-NSC diet. Active or aging joints DHA supports joint cell membranes and normal inflammatory signaling in horses exposed to exercise stress and age-related wear. Breeding programs DHA supports the health of reproductive tissues, fertility and normal cognitive development for foals. Hay-based diets Helps increase omega-3 fatty acid intake in horses on hay-based diets with limited access to fresh pasture grass. Dull or dry coat Dietary fat supports normal sebum production, the skin’s natural oil that coats the hair shaft and gives the coat a smooth, glossy appearance. Skin sensitivities DHA supports immune cell membranes and normal inflammatory balance in skin challenged by insects, mud, or seasonal changes. Respiratory support DHA supports normal inflammatory balance in airway tissues during exposure to dust, pollen, smoke, humidity, travel or exercise stress. Gut health concerns Provides highly digestible calories from fat, while supporting stomach comfort and reducing carbohydrates that can disrupt the hindgut. What Makes w-3 Oil Different? Not all omega-3s are the same Flax and camelina oils provide omega-3s as ALA, a precursor fatty acid that horses must convert into EPA and DHA before it can deliver the benefits associated with omega-3s. w-3 Oil provides DHA directly from microalgae, bypassing the inefficient conversion of ALA and delivering a biologically active form of omega-3 that can influence normal inflammatory signaling. ✓Delivers DHA directly, the active omega-3 form horses can use ✓Provides more effective omega-3 support than oils with only ALA ✓Supports joint comfort and normal inflammatory balance ✓Palatable microalgae source of DHA, without the taste or smell of fish oil Omega-3 Oil Comparison w-3 Oil vs. Camelina Oil Both w-3 Oil and Camelina Oil provide horses with cool calories, but they do not provide the same omega-3 support. Camelina oil supplies alpha-linolenic acid (ALA), an 18-carbon omega-3 that must be converted into eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA) before it can meaningfully contribute to omega-3 activity in blood and joint tissues. In horses, this conversion pathway is inefficient. w-3 Oil supplies preformed DHA directly from microalgae, bypassing the limited conversion pathway and delivering the omega-3 form most relevant to joint health and normal inflammatory balance. Per 30 mL (1 fl oz) serving Best Choice w-3 Oil Camelina Oil Oil type Plant-based oil with DHA Plant-based oil with ALA Omega-3 form DHA, a 22-carbon omega-3 ALA, an 18-carbon omega-3 Cost per 30 mL $0.32 – $0.40 Lower cost per mL $0.41 – $0.59 Higher cost per mL Long-Chain Omega-3s (DHA) 450 mg 0 mg Vitamin E 450 IU ~30 IU Calories ~0.25 Mcal ~0.25 Mcal NSC 0% 0% Plasma EPA/DHA Provides DHA directly Poor conversion of ALA to EPA/DHA Why the Omega-3 Form Matters Plant-based oils like camelina and flax supply omega-3s mainly as ALA, an 18-carbon fatty acid. To become EPA or DHA, ALA must pass through enzyme-driven elongation and desaturation steps that lengthen the carbon chain and add double bonds. This conversion is inefficient in horses. ALA must first be converted into EPA, a 20-carbon omega-3, before it can be further converted into DHA, a 22-carbon omega-3. Each step depends on limited enzyme activity, which restricts how much ALA actually becomes EPA or DHA. The same desaturase and elongase enzymes are also used to metabolize omega-6 fatty acids, including linoleic acid. In diets high in omega-6, more of this pathway may be directed toward omega-6 metabolism instead of converting ALA into EPA and DHA. How This Affects Your Horse EPA and DHA are the omega-3 forms most closely associated with the benefits horse owners want, including support for joint health, respiratory health, skin and coat quality, and normal inflammatory balance. Equine research shows that ALA-rich oils do not reliably raise EPA or DHA levels in blood or joint fluid, while direct EPA/DHA sources can increase their status. w-3 Oil supplies DHA directly from microalgae, bypassing the inefficient conversion pathway required by ALA-based oils like camelina. It provides omega-3 in the form that matters most for the benefits horse owners expect. Why use w-3 Oil? Add condition, shine, and omega-3 support all in one oil When your horse needs more calories, oil is one of the easiest ways to add energy without increasing starch or sugar in the diet. w-3 Oil supports weight gain, body condition and coat quality while also supplying DHA and natural vitamin E, so it delivers more benefits than a fat supplement alone. 1 Adds concentrated calories Fat provides dense, cool calories to help hard keepers, senior horses and performance horses maintain weight and body condition. 2 Replaces starch with fat Fat supplies calories without the starch load of grain, helping support weight gain and gut health while keeping NSC intake low. 3 Supports a glossy coat from within Essential fatty acids support skin barrier function and natural oils that help keep the coat soft, sleek and healthy-looking. 4 Supports antioxidant status Natural vitamin E supports immune, muscle and cellular function while helping protect polyunsaturated fatty acids from oxidative damage. More than a weight gain supplement. w-3 Oil helps add condition and shine while upgrading the fatty acid profile of the diet with DHA omega-3 support. Choose Your Size Above See Customer Reviews Active ingredients DHA, cool calories, and natural vitamin E in a palatable top-dress formula. w-3 Oil is formulated with a proprietary plant-based oil blend that supplies calories, essential fatty acids, microalgae-sourced DHA and natural vitamin E. Microalgae-derived DHA Provides DHA directly from microalgae, offering a plant-based, fish-free omega-3 source that is more palatable for horses and more sustainable than fish oil. Plant-based oil blend Delivers calorie density and essential fatty acids that support body condition, skin barrier function, coat quality and steady energy. Natural vitamin E d-alpha-tocopherol supports antioxidant defenses, muscle function, immune function and cellular membrane integrity. See Full Ingredients Choose Your Size Above “w-3 Oil is one of my most recommended products! It is an excellent way to add some shine to their coats, support a normal inflammatory response, and antioxidant support from natural vitamin E.” — Elise Lafleur, MSc Equine Nutritionist Customer testimonials Real results from horse owners using w-3 Oil. Owners often describe healthier weight, more bloom, a softer coat, better condition, steady energy and horses cleaning up their feed when w-3 Oil is fed consistently. ★★★★★ Coat shine and energy “Their coats went from dull to shiny. They have more energy but they are not ‘hot’.” Peggi Sargent ✓ Verified Customer ★★★★★ Hard keeper condition “I have a 17 year old tb that’s always been a hard keeper and this made him bulk up in all the right ways.” Kiana Wojcik ✓ Verified Customer ★★★★★ Comfort and disposition “Love the w-3 Oil for my older retired barrel horse. It keeps him moving comfortably and happy!” Lindsay Nickerson ✓ Verified Customer ★★★★★ Palatable and easy to feed “This oil smells like popcorn butter and my picky horse actually likes it!” Josee ✓ Verified Customer See All Reviews Choose Your Size Above Science-backed omega-3 support DHA supports normal inflammatory balance DHA is a long-chain omega-3 fatty acid that gets incorporated into phospholipids in cell membranes throughout the body. DHA helps influence membrane fluidity, cell signaling and production of lipid mediators involved in normal inflammatory resolution. This makes DHA especially relevant for horses with higher inflammatory, oxidative or metabolic demands, including exercising horses, seniors, and horses needing support for joints, airways, skin, and immune cells. 1 Respiratory function Omega-3 supplementation containing DHA has been studied as nutritional support for horses under respiratory challenge, especially alongside dust-control management. 2 Joint health Long-chain omega-3s support normal inflammatory balance in connective tissues, helping maintain comfort and regular movement in active and senior horses. 3 Metabolic health DHA-rich microalgae has been studied in horses with metabolic stress and shown to alter circulating fatty acids and support normal metabolic markers. 4 Exercise recovery Fat calories help meet energy demands, while DHA and natural vitamin E support normal inflammatory and antioxidant responses after training. w-3 Oil is a Veterinary Health Product (VHP) notified to Health Canada for supporting skin and joint health, cardiovascular function and weight maintenance. What to expect Feed daily. Look for condition, shine and comfort. w-3 Oil can be top-dressed onto your horse’s feed or ration and should be introduced gradually. For best results, feed consistently as part of a balanced forage-first diet that meets vitamin and mineral requirements. 1 Feed once daily For a 500 kg (1,100 lb) horse, feed 100 mL (3.4 fl oz) per day for maintenance. For calorie-controlled diets, feed 30 – 60 mL (1 – 2 fl oz) per day. 2 Increase for weight gain To support weight gain, feed up to 200 mL (6.8 fl oz) per day as part of a balanced diet. Increase gradually and do not exceed 8% total dietary fat. 3 Watch for results With consistent feeding, look for improvements in body condition, topline coverage, coat quality, energy and overall comfort. Get the best results with a custom feeding plan. Our nutritionists can help you choose the right feeding rate for your horse’s body condition, workload and individual needs. Submit your horse’s diet online for a free analysis. Trusted by elite athletes Used by riders who want their horses conditioned, comfortable and ready to perform. w-3 Oil helps support body condition, coat quality, joint comfort, respiratory function and normal inflammatory balance in horses across performance disciplines. Dressage Denielle Gallagher Olympic dressage rider “I have noticed that Come Back has felt more energetic and supple in his work since I have added w-3 oil, his coat gleams and his weight has maintained during competition season which has always been a struggle for us.” Reining Jim Greendyk NRHA reiner & trainer “So not only do the horses have better moods, not only do they have greater stamina, not only is their joint health better, but they just look good…. So w-3 oil is a no brainer for me.” Show Jumping Ali Ramsay Canadian Show Jumping Champion “Since added MadBarn W-3 Oil I have noticed my horses skin no longer gets dried out, their coats stay shiny, and we don’t have to worry about blanket or rein rubs anymore.” Dressage Allie Schmidt FEI dressage rider “It adds shine as well as natural vitamin E which is key for healthy muscles top sport horses need.” Show Jumping Isabella Erlick FEI show jumper “My horses have never been shinier or softer! They are always getting compliments on how shiny they look!” Eventing Karl Slezak Olympic eventer “W3 helps keep the horses coats looking shiny in the Florida sun and helps maintain moisture in their skin!” 100% Customer Happiness Guarantee Try w-3 Oil Risk-Free We’re confident you’ll love w-3 Oil. If you’re not satisfied with the product, our team is here to help you find the right solution or provide a full refund. Less than 1% of customers ever use our satisfaction guarantee. Try w-3 Oil Risk-Free Read Customer Reviews Expert support Need help deciding? Talk to a nutritionist for free before you buy. Every horse’s health history, workload, body condition, forage and management routine is different. You should always consult a qualified nutritionist before altering your feed program. Submit your horse’s diet for analysis online. One of our equine nutritionists will be happy to provide a complimentary review and help determine whether w-3 Oil is the right fit for your horse. Get a Free Diet Evaluation
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