Vitamin E

.ve-pdp-desc, .ve-pdp-desc * { box-sizing: border-box; } .ve-pdp-desc { --ve-blue: #004b81; --ve-blue-2: #0b6fae; --ve-blue-3: #003b66; --ve-ink: #101828; --ve-muted: #475467; --ve-line: #c7dcf0; --ve-soft: #f6f9fc; --ve-sky: #e5edf5; --ve-card: #edf1f5; --ve-green: #248d61; --ve-gold: #f5af3a; --ve-white: #ffffff; font-family: Figtree, Arial, sans-serif; color: var(--ve-ink); background: var(--ve-white); line-height: 1.55; width: 100%; overflow: hidden; } .ve-pdp-desc p, .ve-pdp-desc h2, .ve-pdp-desc h3, .ve-pdp-desc h4, .ve-pdp-desc ul, .ve-pdp-desc li, .ve-pdp-desc figure, .ve-pdp-desc blockquote { margin: 0; padding: 0; } .ve-pdp-desc img { height: auto; } .ve-pdp-desc a { color: inherit; } .ve-pdp-desc .ve-desc-wrap { width: 100%; max-width: 1180px; margin: 0 auto; padding: 0 18px; } .ve-pdp-desc .ve-desc-section { padding: 54px 0; position: relative; } .ve-pdp-desc .ve-desc-section--soft { background: var(--ve-soft); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .ve-pdp-desc .ve-desc-section--sky { background: var(--ve-sky); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .ve-pdp-desc .ve-desc-section--blue { background: radial-gradient(circle at 86% 14%, rgba(255,255,255,0.18) 0, rgba(255,255,255,0) 34%), linear-gradient(135deg, var(--ve-blue) 0%, var(--ve-blue-3) 100%); color: var(--ve-white); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .ve-pdp-desc .ve-kicker { display: inline-flex; align-items: center; gap: 8px; margin-bottom: 12px !important; color: var(--ve-blue); font-size: 13px; font-weight: 850; letter-spacing: 0.09em; line-height: 1.2; text-transform: uppercase; } .ve-pdp-desc .ve-desc-section--blue .ve-kicker { color: #bfe1ff; display: block; } #main .ve-pdp-desc .ve-h2, .ve-pdp-desc .ve-h2 { color: var(--ve-blue); font-size: clamp(30px, 3vw, 44px); font-weight: 900; line-height: 1.08; letter-spacing: -0.035em; max-width: 900px; } #main .ve-pdp-desc .ve-desc-section--blue .ve-h2, .ve-pdp-desc .ve-desc-section--blue .ve-h2, .ve-pdp-desc .ve-desc-section--blue .ve-lead { color: var(--ve-white); } .ve-pdp-desc .ve-lead { margin-top: 16px !important; color: var(--ve-muted); font-size: clamp(18px, 1.6vw, 21px); font-weight: 400; line-height: 1.55; } .ve-pdp-desc .ve-small { color: var(--ve-muted); font-size: 14px; font-weight: 550; line-height: 1.45; } .ve-pdp-desc .ve-btn-row { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; margin-top: 26px; } .ve-pdp-desc .ve-btn { display: inline-flex; align-items: center; justify-content: center; gap: 10px; min-height: 52px; padding: 14px 24px; border-radius: 999px; border: 2px solid var(--ve-blue); background: var(--ve-blue); color: var(--ve-white) !important; font-size: 17px; font-weight: 900; line-height: 1; text-decoration: none !important; box-shadow: 0 10px 22px rgba(0,75,129,0.16); transition: background-color 0.18s ease, border-color 0.18s ease, transform 0.18s ease, box-shadow 0.18s ease; } .ve-pdp-desc .ve-btn:hover { background: var(--ve-blue-2); border-color: var(--ve-blue-2); transform: translateY(-1px); box-shadow: 0 14px 28px rgba(0,75,129,0.22); } .ve-pdp-desc .ve-btn--gold { background: var(--ve-gold); border-color: var(--ve-gold); color: #000 !important; } .ve-pdp-desc .ve-btn--gold:hover { background: #ffc72c; border-color: #ffc72c; } .ve-pdp-desc .ve-btn--outline { background: var(--ve-white); color: var(--ve-blue) !important; box-shadow: none; } .ve-pdp-desc .ve-btn--outline:hover { background: #f6f6f6; } .ve-pdp-desc .ve-check { display: inline-flex; align-items: center; justify-content: center; width: 22px; height: 22px; min-width: 22px; border-radius: 999px; background: var(--ve-green); color: #fff; font-size: 17px; font-weight: 900; line-height: 1; } /* Intro hero */ .ve-pdp-desc .ve-desc-hero { position: relative; overflow: hidden; margin: 0 0 28px; padding: 34px; border-radius: 30px; background: radial-gradient(circle at 88% 16%, rgba(255,255,255,0.22) 0, rgba(255,255,255,0) 32%), linear-gradient(135deg, var(--ve-blue) 0%, var(--ve-blue-3) 100%); color: var(--ve-white); } .ve-pdp-desc .ve-desc-hero__grid { display: grid; grid-template-columns: minmax(0, 1.15fr) minmax(260px, 0.85fr); gap: 28px; align-items: center; } .ve-pdp-desc .ve-desc-hero .ve-kicker, #main .ve-pdp-desc .ve-desc-hero .ve-h2, .ve-pdp-desc .ve-desc-hero .ve-h2, .ve-pdp-desc .ve-desc-hero .ve-lead { color: var(--ve-white); } .ve-pdp-desc .ve-desc-hero .ve-lead { color: rgba(255,255,255,0.92); } .ve-pdp-desc .ve-hero-bullets { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px 18px; margin-top: 24px !important; list-style: none; } .ve-pdp-desc .ve-hero-bullets li { display: flex; gap: 10px; align-items: flex-start; color: var(--ve-white); font-size: 16px; font-weight: 750; line-height: 1.35; } .ve-desc-hero__grid aside .aside-title { text-align: center; width: 100%; display: block; font-weight: 900; padding-bottom: 1em; } .ve-desc-hero__grid aside { padding: 20px; border: 1px solid #ccc; border-radius: 15px; } .ve-pdp-desc .ve-support-icon-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px; list-style: none; } .ve-pdp-desc .ve-support-icon-grid li { display: flex; align-items: center; gap: 10px; min-height: 60px; padding: 13px 14px; border-radius: 18px; background: var(--ve-white); border: 1px solid #d9e7f5; color: #344054; font-size: 14px; font-weight: 850; line-height: 1.25; box-shadow: 0 8px 20px rgba(0,0,0,0.035); } .ve-pdp-desc .ve-support-icon-grid img { width: 38px; height: 38px; object-fit: contain; flex-shrink: 0; background: var(--ve-blue); border-radius: 50%; padding: 8px; } /* Cards */ .ve-pdp-desc .ve-proof-grid, .ve-pdp-desc .ve-fit-grid, .ve-pdp-desc .ve-pathway-grid, .ve-pdp-desc .ve-review-grid, .ve-pdp-desc .ve-steps-grid, .ve-pdp-desc .ve-ingredient-grid { display: grid; gap: 16px; margin-top: 30px; } .ve-pdp-desc .ve-proof-grid, .ve-pdp-desc .ve-pathway-grid { grid-template-columns: repeat(4, minmax(0, 1fr)); } .ve-pdp-desc .ve-fit-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); } .ve-pdp-desc .ve-review-grid, .ve-pdp-desc .ve-ingredient-grid, .ve-pdp-desc .ve-steps-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); } .ve-pdp-desc .ve-proof-card, .ve-pdp-desc .ve-fit-card, .ve-pdp-desc .ve-ingredient-card, .ve-pdp-desc .ve-step-card, .ve-pdp-desc .ve-review-card { padding: 22px; border-radius: 24px; background: var(--ve-white); border: 1px solid #d9e7f5; box-shadow: 0 12px 28px rgba(0,75,129,0.07); } .ve-pdp-desc .ve-proof-card { padding: 22px 18px; border-radius: 20px; box-shadow: 0 12px 28px rgba(0,75,129,0.09); } .ve-pdp-desc .ve-proof-card__icon, .ve-pdp-desc .ve-fit-card__icon, .ve-pdp-desc .ve-ingredient-card__icon { display: inline-flex; align-items: center; justify-content: center; width: 60px; height: 60px; margin-bottom: 16px; border-radius: 999px; background: #eaf5ff; color: var(--ve-blue); font-size: 26px; font-weight: 900; line-height: 1; } .ve-pdp-desc .ve-proof-card__icon--blue { background: #eef3fa; color: #295a9f; } .ve-pdp-desc .ve-proof-card__icon--green { background: #edf7f1; color: #4f8c66; } .ve-pdp-desc .ve-proof-card__icon--gold { background: #faf4e8; color: #9b6a14; } .ve-pdp-desc .ve-proof-card__icon--purple { background: #f1eefb; color: #6d59b3; } .ve-pdp-desc .ve-proof-card__stat { color: var(--ve-blue); font-size: 25px; font-weight: 900; line-height: 1.05; letter-spacing: -0.035em; } .ve-pdp-desc .ve-proof-card__title, .ve-pdp-desc .ve-fit-card__title, .ve-pdp-desc .ve-ingredient-card__title, .ve-pdp-desc .ve-step-card__title, .ve-pdp-desc .ve-review-card__label { color: var(--ve-blue); font-size: 20px; font-weight: 900; line-height: 1.18; letter-spacing: -0.015em; } .ve-pdp-desc .ve-proof-card__title { margin-top: 6px !important; color: #344054; font-size: 15px; } .ve-pdp-desc .ve-proof-card__text, .ve-pdp-desc .ve-fit-card__text, .ve-pdp-desc .ve-ingredient-card__text, .ve-pdp-desc .ve-step-card__text, .ve-pdp-desc .ve-review-card__text { margin-top: 9px !important; color: #344054; font-size: 15px; font-weight: 450; line-height: 1.5; } .ve-pdp-desc .ve-proof-card__text { color: var(--ve-muted); font-size: 14px; font-weight: 500; line-height: 1.45; } /* Overview */ .ve-pdp-desc .ve-overview-card { display: grid; grid-template-columns: minmax(280px, 0.8fr) minmax(0, 1.2fr); gap: 28px; align-items: center; padding: 30px; border-radius: 30px; background: var(--ve-card); border: 1.5px solid var(--ve-line); box-shadow: 0 16px 36px rgba(0,75,129,0.08); } .ve-pdp-desc .ve-overview-card__image { display: flex; align-items: center; justify-content: center; border-radius: 24px; background: var(--ve-white); border: 1px solid #d9e7f5; } .ve-pdp-desc .ve-overview-card__image img { max-width: 100%; border-radius: 24px; filter: drop-shadow(0 16px 18px rgba(0,0,0,0.14)); } .ve-pdp-desc .ve-bullet-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 12px 18px; margin-top: 22px !important; list-style: none; } .ve-pdp-desc .ve-bullet-grid li { display: flex; gap: 10px; align-items: flex-start; color: #344054; font-size: 16px; font-weight: 750; line-height: 1.4; } /* Comparison */ .ve-pdp-desc .ve-compare-wrap { margin: 32px 0 0; overflow-x: auto; border-radius: 22px; } .ve-pdp-desc .ve-compare-table { border-collapse: separate; border-spacing: 0; border: 1px solid #d9e7f5; border-radius: 22px; overflow: hidden; background: #fff; min-width: 600px; margin: auto; } .ve-pdp-desc .ve-compare-table th, .ve-pdp-desc .ve-compare-table td { padding: 16px; border-bottom: 1px solid #d9e7f5; font-size: 15px; line-height: 1.45; vertical-align: top; } .ve-pdp-desc .ve-compare-table th { background: var(--ve-blue); color: #fff; font-weight: 900; text-align: left; vertical-align: bottom; } .ve-pdp-desc .ve-compare-table tr:last-child td:nth-child(2) { border-bottom: 2px solid var(--ve-blue); border-bottom-left-radius: 10px; border-bottom-right-radius: 10px; } .ve-pdp-desc .ve-compare-table strong { color: var(--ve-blue); font-weight: 900; } .ve-pdp-desc .ve-compare-table th:nth-child(2), .ve-pdp-desc .ve-compare-table td:nth-child(2) { position: relative; background: #edf7ff; border-left: 2px solid var(--ve-blue-2); border-right: 2px solid var(--ve-blue-2); box-shadow: inset 0 0 0 999px rgba(11,111,174,0.035); } .ve-pdp-desc .ve-compare-table th:nth-child(2) { background: linear-gradient(135deg, var(--ve-blue) 0%, var(--ve-blue-3) 100%); } .ve-pdp-desc .ve-compare-table .compare-label strong { color: #000; } .ve-pdp-desc .ve-compare-table .center { text-align:center; } .ve-pdp-desc .ve-best-choice { display: inline-flex; align-items: center; justify-content: center; margin: 0 0 8px; padding: 4px 10px; border-radius: 999px; background: #eaf5ff; color: var(--ve-blue); font-size: 11px; font-weight: 900; letter-spacing: 0.07em; line-height: 1.1; text-transform: uppercase; } .ve-pdp-desc .ve-comparison-explainer { border: 2px solid var(--ve-blue-2); padding: 1.5em 1em; border-radius: 10px; background: #edf7ff; margin: 30px 0 0; } .ve-pdp-desc .ve-comparison-explainer p { margin: 1em 0 0; color: #344054; } /* How it works */ .ve-pdp-desc .ve-pathway-card { min-height: 230px; padding: 22px; border-radius: 22px; background: rgba(255,255,255,0.10); border: 1px solid rgba(255,255,255,0.18); } .ve-pdp-desc .ve-pathway-card__num, .ve-pdp-desc .ve-step-card__step { display: inline-flex; align-items: center; justify-content: center; width: 42px; height: 42px; margin-bottom: 16px; border-radius: 999px; background: var(--ve-white); color: var(--ve-blue); font-size: 18px; font-weight: 900; line-height: 1; } .ve-pdp-desc .ve-step-card__step { background: var(--ve-blue); color: var(--ve-white); } .ve-pdp-desc .ve-pathway-card__title { color: var(--ve-white); font-size: 20px; font-weight: 900; line-height: 1.2; } .ve-pdp-desc .ve-pathway-card__text { margin-top: 10px !important; color: rgba(255,255,255,0.9); font-size: 15px; font-weight: 400; line-height: 1.55; } .ve-pdp-desc .ve-callout { margin-top: 28px; padding: 22px; border-radius: 22px; background: var(--ve-white); border: 1px solid #d9e7f5; box-shadow: 0 10px 24px rgba(0,75,129,0.06); color: #344054; } .ve-pdp-desc .ve-callout--blue { background: rgba(255,255,255,0.11); border-color: rgba(255,255,255,0.22); color: rgba(255,255,255,0.94); } .ve-pdp-desc .ve-callout strong { color: var(--ve-blue); font-weight: 900; } .ve-pdp-desc .ve-callout--blue strong { color: var(--ve-white); } /* Research */ .ve-pdp-desc .ve-clinical-card { display: grid; grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr); gap: 26px; align-items: stretch; } .ve-pdp-desc .ve-clinical-card__content { padding: 30px; border-radius: 28px; background: rgba(255,255,255,0.11); border: 1px solid rgba(255,255,255,0.20); box-shadow: inset 0 1px 0 rgba(255,255,255,0.12); } .ve-pdp-desc .ve-clinical-icon { display: inline-flex; align-items: center; justify-content: center; width: 66px; height: 66px; margin: 4px 0 18px; border-radius: 20px; background: rgba(255,255,255,0.14); color: var(--ve-white); font-size: 30px; font-weight: 900; line-height: 1; } .ve-pdp-desc .ve-clinical-card__text { margin-top: 16px !important; color: rgba(255,255,255,0.92); font-size: 16px; font-weight: 400; line-height: 1.6; } .ve-pdp-desc .ve-clinical-steps { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 14px; } .ve-pdp-desc .ve-clinical-step { padding: 20px; border-radius: 22px; background: var(--ve-white); border: 1px solid rgba(255,255,255,0.24); box-shadow: 0 14px 34px rgba(0,0,0,0.14); } .ve-pdp-desc .ve-clinical-step__num { display: inline-flex; align-items: center; justify-content: center; width: 42px; height: 42px; margin-bottom: 13px; border-radius: 999px; background: var(--ve-gold); color: #000; font-size: 18px; font-weight: 900; line-height: 1; } .ve-pdp-desc .ve-clinical-step__title { color: var(--ve-blue); font-size: 17px; font-weight: 900; line-height: 1.22; } .ve-pdp-desc .ve-clinical-step__text { margin-top: 8px !important; color: #344054; font-size: 14px; font-weight: 500; line-height: 1.45; } .ve-pdp-desc .ve-note { margin-top: 22px !important; padding: 16px 18px; border-left: 4px solid var(--ve-gold); border-radius: 4px; background: rgba(255,255,255,0.11); color: rgba(255,255,255,0.9); font-size: 14px; font-weight: 650; line-height: 1.5; } /* Ingredient card */ .ve-pdp-desc .ve-ingredient-card__top { display: flex; gap: 14px; align-items: center; } .ve-pdp-desc .ve-ingredient-card__icon { width: 52px; height: 52px; min-width: 52px; border-radius: 12px; margin-bottom: 0; background: #eaf5ff; } /* Natural vs synthetic vitamin E mechanism */ .ve-pdp-desc .ve-form-mechanism { margin-top: 30px; padding: 28px; border-radius: 26px; background: var(--ve-white); border: 1px solid #d9e7f5; box-shadow: 0 14px 32px rgba(0,75,129,0.08); } .ve-pdp-desc .ve-form-head { display: flex; align-items: flex-start; gap: 14px; margin-bottom: 10px; } .ve-pdp-desc .ve-form-icon { display: inline-flex; align-items: center; justify-content: center; width: 44px; height: 44px; border-radius: 999px; flex: 0 0 44px; font-size: 18px; } .ve-pdp-desc .ve-form-icon--natural { background: #dff5e8; color: #1f7a46; } .ve-pdp-desc .ve-form-icon--synthetic { background: #eef2f6; color: #667085; } .ve-pdp-desc .ve-form-head .ve-form-label { margin-bottom: 6px; } .ve-pdp-desc .ve-form-table { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); border: 1px solid #d9e7f5; border-radius: 22px; overflow: hidden; background: #fff; } .ve-pdp-desc .ve-form-column { padding: 24px; } .ve-pdp-desc .ve-form-column--natural { background: #edf7ff; border-right: 1px solid #d9e7f5; } .ve-pdp-desc .ve-form-column--synthetic { background: #fff; } .ve-pdp-desc .ve-form-label { display: inline-flex; align-items: center; margin-bottom: 12px; padding: 6px 11px; border-radius: 999px; background: var(--ve-blue); color: #fff; font-size: 18px; font-weight: 900; letter-spacing: 0.07em; line-height: 1.1; text-transform: uppercase; } .ve-pdp-desc .ve-form-column--synthetic .ve-form-label { background: #667085; } .ve-pdp-desc .ve-form-title { color: var(--ve-blue); font-size: 24px; font-weight: 900; line-height: 1.12; letter-spacing: -0.025em; } .ve-pdp-desc .ve-form-subtitle { margin-top: 6px !important; color: #344054; font-size: 15px; font-weight: 800; line-height: 1.35; } .ve-pdp-desc .ve-form-text { margin-top: 14px !important; color: #344054; font-size: 16px; font-weight: 450; line-height: 1.55; } .ve-pdp-desc .ve-form-points { margin-top: 18px !important; list-style: none; display: grid; gap: 10px; } .ve-pdp-desc .ve-form-points li { display: grid; grid-template-columns: 112px 1fr; gap: 12px; padding-top: 10px; border-top: 1px solid rgba(0,75,129,0.12); color: #344054; font-size: 15px; line-height: 1.45; } .ve-pdp-desc .ve-form-points strong { color: var(--ve-blue); font-weight: 900; } .ve-pdp-desc .ve-form-explain { margin-top: 22px; padding: 24px; border-radius: 22px; background: #f6f9fc; border: 1px solid #d9e7f5; } .ve-pdp-desc .ve-form-explain-title { color: var(--ve-blue); font-size: 22px; font-weight: 900; line-height: 1.15; letter-spacing: -0.02em; } .ve-pdp-desc .ve-form-flow { counter-reset: ve-form-flow; margin-top: 18px !important; list-style: none; display: grid; gap: 14px; } .ve-pdp-desc .ve-form-flow li { counter-increment: ve-form-flow; display: grid; grid-template-columns: 38px 1fr; gap: 13px; align-items: start; color: #344054; font-size: 15px; font-weight: 450; line-height: 1.5; } .ve-pdp-desc .ve-form-flow li::before { content: counter(ve-form-flow); display: inline-flex; align-items: center; justify-content: center; width: 34px; height: 34px; border-radius: 999px; background: var(--ve-blue); color: #fff; font-size: 15px; font-weight: 900; line-height: 1; } .ve-pdp-desc .ve-form-flow strong { display: block; color: var(--ve-blue); font-size: 16px; font-weight: 900; line-height: 1.25; margin-bottom: 3px; } .ve-pdp-desc .ve-form-takeaway { margin-top: 22px; padding: 22px; border-radius: 22px; background: var(--ve-blue); color: #fff; } .ve-pdp-desc .ve-form-takeaway strong { display: block; margin-bottom: 8px; color: #fff; font-size: 22px; font-weight: 900; line-height: 1.2; } .ve-pdp-desc .ve-form-takeaway p { color: rgba(255,255,255,0.92); font-size: 18px; font-weight: 450; line-height: 1.55; } @media (max-width: 900px) { .ve-pdp-desc .ve-form-table { grid-template-columns: 1fr; } .ve-pdp-desc .ve-form-column--natural { border-right: 0; border-bottom: 1px solid #d9e7f5; } .ve-pdp-desc .ve-form-points li { grid-template-columns: 1fr; gap: 4px; } } /* Reviews */ .ve-pdp-desc .ve-review-head { display: flex; align-items: flex-end; justify-content: space-between; gap: 22px; } .ve-pdp-desc .ve-review-card { display: flex; flex-direction: column; min-height: 260px; } .ve-pdp-desc .ve-review-card__stars { color: var(--ve-gold); font-size: 18px; letter-spacing: 1px; line-height: 1; } .ve-pdp-desc .ve-review-card__label { margin-top: 16px !important; font-size: 13px; letter-spacing: 0.08em; line-height: 1.2; text-transform: uppercase; } .ve-pdp-desc .ve-review-card__text { margin-top: 12px !important; font-weight: 430; line-height: 1.58; } .ve-pdp-desc .ve-review-card__author { margin-top: auto !important; padding-top: 18px; color: var(--ve-ink); font-size: 15px; font-weight: 900; line-height: 1.2; } .ve-pdp-desc .ve-review-card__verified { margin-top: 5px !important; color: var(--ve-green); font-size: 13px; font-weight: 850; line-height: 1.2; } /* Guarantee */ .ve-pdp-desc .ve-guarantee-card { display: grid; grid-template-columns: auto minmax(0, 1fr); gap: 24px; align-items: center; margin-top: 30px; padding: 30px; border-radius: 28px; background: var(--ve-white); border: 1.5px solid var(--ve-line); box-shadow: 0 16px 36px rgba(0,75,129,0.08); } .ve-pdp-desc .ve-guarantee-icon { display: inline-flex; align-items: center; justify-content: center; width: 86px; height: 86px; border-radius: 999px; background: #edf7f1; color: var(--ve-green); font-size: 38px; font-weight: 900; line-height: 1; } .ve-pdp-desc .ve-guarantee-eyebrow { display: inline-flex; width: fit-content; margin-bottom: 10px !important; padding: 7px 11px; border-radius: 999px; background: #faf4e8; color: #9b6a14; font-size: 12px; font-weight: 900; letter-spacing: 0.07em; line-height: 1.2; text-transform: uppercase; } #main .ve-pdp-desc .ve-guarantee-title, .ve-pdp-desc .ve-guarantee-title { color: var(--ve-blue); font-size: 28px; font-weight: 900; line-height: 1.12; letter-spacing: -0.025em; } .ve-pdp-desc .ve-guarantee-text { margin-top: 10px !important; color: #344054; font-size: 17px; font-weight: 450; line-height: 1.55; } .ve-pdp-desc .ve-guarantee-stat { display: inline-flex; align-items: center; gap: 8px; margin-top: 18px !important; padding: 10px 13px; border-radius: 999px; background: #eaf5ff; color: var(--ve-blue); font-size: 15px; font-weight: 900; line-height: 1.2; } /* Expert support CTA */ .ve-pdp-desc .ve-support-cta { display: grid; grid-template-columns: auto minmax(0, 1fr) auto; gap: 20px; align-items: center; margin-top: 28px; padding: 22px; border-radius: 22px; background: var(--ve-white); border: 1px solid #d9e7f5; box-shadow: 0 10px 24px rgba(0,75,129,0.06); } .ve-pdp-desc .ve-support-cta__faces { display: flex; align-items: center; min-width: 126px; } .ve-pdp-desc .ve-support-cta__faces img { width: 58px; height: 58px; object-fit: cover; border-radius: 999px; border: 3px solid #fff; box-shadow: 0 6px 14px rgba(0,0,0,0.10); } .ve-pdp-desc .ve-support-cta__faces img + img { margin-left: -16px; } #main .ve-pdp-desc .ve-support-cta h3 { color: var(--ve-blue); font-size: 22px; font-weight: 900; line-height: 1.15; } #main .ve-pdp-desc .ve-comparison-explainer h3 { font-size: 24px; font-weight: 900; } #main .ve-pdp-desc .ve-comparison-explainer h3 i{ margin-right: 10px; } .ve-pdp-desc .ve-support-cta p { margin-top: 6px !important; color: #344054; font-size: 16px; font-weight: 450; line-height: 1.45; } /* References */ .ve-pdp-desc #references { padding: 28px 0 0; } .ve-pdp-desc #references h2, #main .ve-pdp-desc #references h2 { color: var(--ve-blue); font-size: 28px; font-weight: 900; line-height: 1.15; } .ve-pdp-desc #references ol { margin: 16px 0 0 22px; padding: 0; color: #344054; font-size: 14px; line-height: 1.5; } .ve-pdp-desc #references li { margin-bottom: 9px; } .ve-pdp-desc #references a { color: var(--ve-blue); font-weight: 800; } /* Vitamin E requirements visual */ .ve-pdp-desc .ve-desc-section--requirements { background: linear-gradient(135deg, #f5f8fc 0%, #eef4fb 58%, #f8fbff 100%); border-top: 8px solid var(--ve-blue); margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw); } .ve-pdp-desc .ve-req-wrap { max-width: 1180px; } .ve-pdp-desc .ve-req-layout { display: grid; grid-template-columns: minmax(0, 1fr) 300px; gap: 22px; align-items: start; margin-top: 28px; } .ve-pdp-desc .ve-req-main .ve-lead { max-width: 900px; } .ve-req-wrap .ve-lead a { text-decoration: underline dotted; color: #06c; } .ve-pdp-desc .ve-req-chart-card, .ve-pdp-desc .ve-req-slider-card, .ve-pdp-desc .ve-req-side-card { background: var(--ve-white); border: 1px solid rgba(0,75,129,0.10); border-radius: 24px; box-shadow: 0 16px 36px rgba(0,75,129,0.08); } .ve-pdp-desc .ve-req-chart-card { padding: 28px 30px 24px; } .ve-pdp-desc .ve-req-card-head { display: flex; justify-content: space-between; gap: 18px; align-items: start; margin-bottom: 18px; } .ve-pdp-desc .ve-req-title { color: var(--ve-blue); font-size: 20px; line-height: 1.2; margin: 0 0 6px !important; font-weight: 900; } .ve-pdp-desc .ve-req-subtitle { color: var(--ve-muted); font-size: 15px; line-height: 1.35; } .ve-pdp-desc .ve-req-mini-badge { background: #fff7e8; color: var(--ve-blue); border: 1px solid rgba(245,175,58,0.45); border-radius: 999px; padding: 8px 14px; font-size: 13px; font-weight: 900; white-space: nowrap; } .ve-pdp-desc .ve-bar-chart { display: grid; grid-template-columns: 42px 1fr; gap: 12px; min-height: 300px; } .ve-pdp-desc .ve-y-axis { display: flex; flex-direction: column; justify-content: space-between; height: 230px; padding-top: 4px; color: #5d6875; font-size: 12px; font-weight: 650; text-align: right; } .ve-pdp-desc .ve-bars { position: relative; display: grid; grid-template-columns: repeat(4, minmax(95px, 1fr)); gap: 30px; align-items: end; height: 292px; padding-top: 8px; padding-bottom: 44px; } .ve-pdp-desc .ve-bars::after { content: ""; position: absolute; left: 0; right: 0; bottom: 44px; height: 2px; background: #1f3658; } .ve-pdp-desc .ve-gridline { position: absolute; left: 0; right: 0; height: 1px; background: repeating-linear-gradient(to right, rgba(0,75,129,0.16), rgba(0,75,129,0.16) 5px, transparent 5px, transparent 10px); z-index: 0; } .ve-pdp-desc .ve-gridline:nth-child(1) { top: 8px; } .ve-pdp-desc .ve-gridline:nth-child(2) { top: 61px; } .ve-pdp-desc .ve-gridline:nth-child(3) { top: 114px; } .ve-pdp-desc .ve-gridline:nth-child(4) { top: 167px; } .ve-pdp-desc .ve-gridline:nth-child(5) { top: 220px; } .ve-pdp-desc .ve-bar-item { position: relative; z-index: 1; display: grid; grid-template-rows: 30px 1fr 44px; align-items: end; justify-items: center; height: 100%; } .ve-pdp-desc .ve-bar-value { color: #172238; font-weight: 900; font-size: 14px; transform: translateY(3px); } .ve-pdp-desc .ve-bar-value::after { content: " IU"; font-weight: 650; font-size: 11px; color: #425063; } .ve-pdp-desc .ve-bar { width: 100%; max-width: 96px; height: 210px; display: flex; align-items: end; } .ve-pdp-desc .ve-bar span { display: block; width: 100%; height: 50%; border-radius: 10px 10px 0 0; background: linear-gradient(180deg, #d4e2f6 0%, #aec4e3 100%); box-shadow: inset 0 1px 0 rgba(255,255,255,0.55); transition: height 220ms ease, background 220ms ease, transform 220ms ease; } .ve-pdp-desc .ve-bar-item.is-active .ve-bar span { background: linear-gradient(180deg, #f8d77a 0%, #f5af3a 100%); transform: translateY(-2px); box-shadow: 0 10px 22px rgba(245,175,58,0.24); } .ve-pdp-desc .ve-bar-item.is-active .ve-bar-value { color: var(--ve-blue); } .ve-pdp-desc .ve-bar-label { color: #344054; font-size: 13px; font-weight: 800; text-align: center; line-height: 1.2; padding-top: 14px; min-height: 44px; display: flex; align-items: flex-start; justify-content: center; } .ve-pdp-desc .ve-req-slider-card { margin-top: 18px; padding: 22px 24px; display: grid; grid-template-columns: 54px 1fr; gap: 18px; align-items: center; } .ve-pdp-desc .ve-slider-icon, .ve-pdp-desc .ve-req-insight i { background: #dce9fb; color: var(--ve-blue); border-radius: 50%; display: grid; place-items: center; } .ve-pdp-desc .ve-slider-icon { width: 54px; height: 54px; font-size: 22px; } .ve-pdp-desc .ve-req-slider-card .ve-slider-label { display: block; color: #273448; font-size: 18px; margin-bottom: 10px; } .ve-pdp-desc .ve-req-slider-card .ve-slider-label strong { color: var(--ve-blue); font-size: 22px; } .ve-pdp-desc .ve-req-slider-card .ve-slider { width: 100%; accent-color: #245aa5; } .ve-pdp-desc .ve-slider-scale { display: flex; justify-content: space-between; color: #5f6c7c; font-size: 12px; font-weight: 650; line-height: 1.25; margin-top: 6px; } .ve-pdp-desc .ve-req-side-card { padding: 24px 24px 22px; box-shadow: 0 16px 36px rgba(0,75,129,0.07); position: sticky; top: 110px; } .ve-pdp-desc .ve-req-side-title { color: var(--ve-blue); font-size: 18px; line-height: 1.2; margin: 0 0 18px !important; font-weight: 900; } .ve-pdp-desc .ve-select-label { display: block; color: #273448; font-size: 14px; font-weight: 850; margin-bottom: 8px; } .ve-pdp-desc .ve-select-wrap { position: relative; } .ve-pdp-desc .ve-status-select { width: 100%; appearance: none; background: var(--ve-white); border: 1px solid rgba(0,75,129,0.22); border-radius: 12px; color: #172238; font-size: 16px; font-weight: 850; padding: 14px 42px 14px 14px; box-shadow: 0 4px 12px rgba(0,75,129,0.04); background-image: linear-gradient(45deg, transparent 50%, var(--ve-blue) 50%), linear-gradient(135deg, var(--ve-blue) 50%, transparent 50%); background-position: calc(100% - 20px) 20px, calc(100% - 14px) 20px; background-size: 7px 7px, 7px 7px; background-repeat: no-repeat; } .ve-pdp-desc .ve-req-divider { height: 1px; background: rgba(0,75,129,0.10); margin: 22px 0 18px; } .ve-pdp-desc .ve-req-side-card .ve-result-label { color: #344054; font-size: 15px; font-weight: 800; margin-bottom: 6px; text-align: center; } .ve-pdp-desc .ve-result-number { color: #c48b22; font-size: 58px; line-height: 0.95; font-weight: 950; letter-spacing: -0.045em; margin-bottom: 18px; display: flex; flex-direction: column; align-items: center; justify-content: center; text-align: center; gap: 4px; } .ve-pdp-desc .ve-result-main { display: inline-flex; align-items: baseline; justify-content: center; gap: 5px; white-space: nowrap; } .ve-pdp-desc .ve-result-number small { font-size: 26px; font-weight: 850; letter-spacing: 0; line-height: 1; } .ve-pdp-desc .ve-result-unit { font-size: 17px; font-weight: 800; letter-spacing: 0; line-height: 1.15; } .ve-pdp-desc .ve-result-number--optimal { color: var(--ve-blue); font-size: 40px; margin-bottom: 8px; } .ve-pdp-desc .ve-result-number--optimal .ve-result-main small { font-size: 18px; } .ve-pdp-desc .ve-result-number--optimal .ve-result-unit { font-size: 14px; } .ve-pdp-desc .ve-optimal-intake { margin: -4px 0 18px; padding: 14px 16px; border-radius: 16px; background: #f1f7fd; border: 1px solid rgba(0,75,129,0.10); text-align: center; } .ve-pdp-desc .ve-optimal-label { color: #344054; font-size: 13px; font-weight: 900; letter-spacing: 0.04em; text-transform: uppercase; margin-bottom: 4px; } .ve-pdp-desc .ve-optimal-value { color: var(--ve-blue); font-size: 18px; font-weight: 950; line-height: 1.2; } .ve-pdp-desc .ve-optimal-text { color: #344054; font-size: 13px; font-weight: 550; line-height: 1.4; margin-top: 6px; } .ve-pdp-desc .ve-info-box { display: grid; grid-template-columns: 22px 1fr; gap: 10px; background: linear-gradient(135deg, #fff8ea 0%, #f9efd9 100%); border-radius: 16px; padding: 16px; color: #263548; margin-bottom: 18px; } .ve-pdp-desc .ve-info-box i { color: #c9942d; font-size: 18px; margin-top: 2px; } .ve-pdp-desc .ve-info-box strong { display: block; color: var(--ve-blue); font-size: 14px; margin-bottom: 5px; } .ve-pdp-desc .ve-info-box span { display: block; font-size: 13px; line-height: 1.45; } .ve-pdp-desc .ve-req-insight { display: grid; grid-template-columns: 38px 1fr; gap: 12px; align-items: center; color: #344054; font-size: 13px; font-weight: 650; line-height: 1.4; } .ve-pdp-desc .ve-req-insight i { width: 38px; height: 38px; } .ve-pdp-desc .ve-req-note { margin-top: 18px !important; padding: 15px 18px; border-left: 4px solid var(--ve-gold); border-radius: 6px; background: rgba(255,255,255,0.72); color: #344054; font-size: 14px; font-weight: 550; line-height: 1.5; } .ve-pdp-desc .ve-req-note strong { color: var(--ve-blue); font-weight: 900; } .ve-pdp-desc .ve-req-btn-row { justify-content: center; margin-top: 28px; } @media (max-width: 980px) { .ve-pdp-desc .ve-req-layout { grid-template-columns: 1fr; } .ve-pdp-desc .ve-req-side-card { position: static; } .ve-pdp-desc .ve-bars { grid-template-columns: repeat(4, 110px); overflow-x: auto; } } @media (max-width: 640px) { .ve-pdp-desc .ve-req-chart-card, .ve-pdp-desc .ve-req-slider-card, .ve-pdp-desc .ve-req-side-card { border-radius: 18px; } .ve-pdp-desc .ve-req-chart-card { padding: 22px 18px; } .ve-pdp-desc .ve-req-card-head { display: block; } .ve-pdp-desc .ve-req-mini-badge { display: inline-flex; margin-top: 12px; } .ve-pdp-desc .ve-result-number { font-size: 52px; } } /* Responsive */ @media (max-width: 1120px) { .ve-pdp-desc .ve-proof-grid, .ve-pdp-desc .ve-pathway-grid, .ve-pdp-desc .ve-fit-grid, .ve-pdp-desc .ve-review-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } .ve-pdp-desc .ve-support-icon-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); } } @media (max-width: 900px) { .ve-pdp-desc .ve-desc-hero__grid, .ve-pdp-desc .ve-overview-card, .ve-pdp-desc .ve-clinical-card, .ve-pdp-desc .ve-support-cta, .ve-pdp-desc .ve-guarantee-card { grid-template-columns: 1fr; } .ve-pdp-desc .ve-ingredient-grid, .ve-pdp-desc .ve-steps-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } .ve-pdp-desc .ve-review-head { align-items: flex-start; flex-direction: column; } } @media (max-width: 680px) { .ve-pdp-desc .ve-desc-wrap { padding: 0 16px; } .ve-pdp-desc .ve-desc-section { padding: 44px 0; } .ve-pdp-desc .ve-desc-hero, .ve-pdp-desc .ve-overview-card, .ve-pdp-desc .ve-guarantee-card, .ve-pdp-desc .ve-support-cta { padding: 22px; border-radius: 24px; } .ve-pdp-desc .ve-hero-bullets, .ve-pdp-desc .ve-proof-grid, .ve-pdp-desc .ve-support-icon-grid, .ve-pdp-desc .ve-fit-grid, .ve-pdp-desc .ve-bullet-grid, .ve-pdp-desc .ve-pathway-grid, .ve-pdp-desc .ve-ingredient-grid, .ve-pdp-desc .ve-review-grid, .ve-pdp-desc .ve-clinical-steps, .ve-pdp-desc .ve-steps-grid { grid-template-columns: 1fr; } .ve-pdp-desc .ve-btn-row, .ve-pdp-desc .ve-btn { width: 100%; } .ve-pdp-desc .ve-btn { white-space: normal; text-align: center; } } /* Final mobile requirement chart overrides */ @media (max-width: 680px) { .ve-pdp-desc .ve-desc-section--requirements { border-top-width: 5px; } .ve-pdp-desc .ve-req-wrap { padding-left: 10px; padding-right: 10px; } .ve-pdp-desc .ve-req-layout { gap: 14px; margin-top: 18px; } .ve-pdp-desc .ve-req-chart-card, .ve-pdp-desc .ve-req-slider-card, .ve-pdp-desc .ve-req-side-card { border-radius: 18px; } .ve-pdp-desc .ve-req-chart-card { padding: 14px 10px 12px; overflow: hidden; } .ve-pdp-desc .ve-req-card-head { display: block; margin-bottom: 6px; } .ve-pdp-desc .ve-req-title { font-size: 18px; margin-bottom: 2px !important; } .ve-pdp-desc .ve-req-subtitle { font-size: 13px; line-height: 1.25; } .ve-pdp-desc .ve-req-mini-badge { display: none !important; } .ve-pdp-desc .ve-bar-chart { grid-template-columns: 24px minmax(0, 1fr); gap: 6px; min-height: 184px; width: 100%; overflow: hidden; } .ve-pdp-desc .ve-y-axis { height: 132px; padding-top: 0; font-size: 10px; line-height: 1; } .ve-pdp-desc .ve-bars { grid-template-columns: repeat(4, minmax(0, 1fr)) !important; gap: 4px !important; height: 180px; min-width: 0 !important; width: 100%; padding-top: 0; padding-bottom: 44px; overflow: visible !important; } .ve-pdp-desc .ve-bars::after { bottom: 44px; height: 2px; } .ve-pdp-desc .ve-gridline:nth-child(1) { top: 0; } .ve-pdp-desc .ve-gridline:nth-child(2) { top: 33px; } .ve-pdp-desc .ve-gridline:nth-child(3) { top: 66px; } .ve-pdp-desc .ve-gridline:nth-child(4) { top: 99px; } .ve-pdp-desc .ve-gridline:nth-child(5) { top: 132px; } .ve-pdp-desc .ve-bar-item { grid-template-rows: 18px 1fr 44px; min-width: 0; } .ve-pdp-desc .ve-bar-value { font-size: 10px; line-height: 1; transform: none; } .ve-pdp-desc .ve-bar-value::after { content: " IU"; font-size: 9px; } .ve-pdp-desc .ve-bar { height: 132px; width: 78%; max-width: 36px; } .ve-pdp-desc .ve-bar span { border-radius: 7px 7px 0 0; } .ve-pdp-desc .ve-bar-label { font-size: 10px; line-height: 1; padding-top: 10px; min-height: 44px; white-space: nowrap; transform: rotate(-34deg); transform-origin: top center; } .ve-pdp-desc .ve-req-slider-card { display: block; position: relative; padding: 14px 14px 16px; margin-top: 14px; } .ve-pdp-desc .ve-slider-icon { position: absolute; top: 13px; left: 14px; width: 30px; height: 30px; font-size: 14px; } .ve-pdp-desc .ve-slider-control { width: 100%; } .ve-pdp-desc .ve-req-slider-card .ve-slider-label { display: block; padding-left: 38px; margin-bottom: 10px; font-size: 15px; line-height: 1.2; white-space: nowrap; } .ve-pdp-desc .ve-req-slider-card .ve-slider-label strong { font-size: 18px; } .ve-pdp-desc .ve-req-slider-card .ve-slider { display: block; width: 100%; margin: 0; } .ve-pdp-desc .ve-slider-scale { font-size: 10px; line-height: 1.15; gap: 4px; } } /* Vitamin E page refinements */ .ve-pdp-desc .ve-compare-table th:nth-child(4), .ve-pdp-desc .ve-compare-table td:nth-child(4) { min-width: 150px; } .ve-pdp-desc .ve-feed-table th:nth-child(2), .ve-pdp-desc .ve-feed-table td:nth-child(2) { background: inherit; border-left: 0; border-right: 0; box-shadow: none; } .ve-pdp-desc .ve-feed-table th:nth-child(2) { background: var(--ve-blue); } .ve-pdp-desc .ve-feed-table tr:last-child td:nth-child(2) { border-bottom: 1px solid #d9e7f5; border-bottom-left-radius: 0; border-bottom-right-radius: 0; } .ve-pdp-desc .ve-feed-table tr:last-child td { border-bottom: 0; } .ve-pdp-desc .ve-dose-note { margin-top: 16px !important; color: #344054; font-size: 14px; font-weight: 550; line-height: 1.5; text-align: center; } .ve-pdp-desc .ve-research-link { color: #06c; text-decoration: underline dotted; font-weight: 800; } “Horses in regular exercise have a higher requirement for vitamin E, an essential antioxidant for neuromuscular health. Mad Barn’s Natural Vitamin E is a great way to supplement this vitamin in the diet.” — Dr. Fran Rowe, DVM Veterinary Nutritionist Natural Vitamin E Supplement for Horses High-potency vitamin E without the filler. Mad Barn’s Natural Vitamin E delivers a highly concentrated source of natural d-alpha-tocopherol, the form of vitamin E horses use most efficiently. Every scoop helps support healthy muscles, neurological function, immune defenses, and recovery after exercise. Feed it to help maintain vitamin E levels in any horse whose diet may fall short, especially horses on hay-based diets, horses with limited pasture intake, metabolic horses, and performance horses with higher nutritional demands. ✓Supports healthy muscle function and post-exercise recovery ✓Helps maintain antioxidant defenses and nerve health ✓Contributes to healthy immune function and stress response ✓No fillers, just high-potency natural vitamin E at a great price Natural Vitamin E Supports: Muscle Function Exercise Recovery Nerve Health Immune Function Performance Horses Stress Response Skin & Coat Quality Antioxidant Status Metabolic Horses Overall Health Why Horses Need Vitamin E Low vitamin E is common. Don’t wait for signs. Vitamin E is an essential fat-soluble antioxidant that horses must obtain from the diet. In the body, vitamin E is incorporated into cell membranes, where it helps protect fatty acids and other cellular structures from oxidative damage. During exercise or stress, horses produce more free radicals and require adequate vitamin E to maintain normal antioxidant defenses. This is especially important in tissues with high metabolic activity, including skeletal muscle, nerves, immune cells, and reproductive tissues. Mad Barn’s Natural Vitamin E provides a cost-effective way to add a precise dose of highly bioavailable d-alpha-tocopherol to your horse’s diet, without unnecessary fillers or extra bulk. 600 IU/g High Potency A concentrated powder that supplies a meaningful dose in a small, easy-to-feed serving. 1,000 IU Per Scoop One 3 cc scoop provides 1,000 IU from approximately 1.67 grams of powder. Natural More Bioavailable Supplies natural d-alpha-tocopherol, not synthetic dl-alpha-tocopherol. $0.24 Cost Per 1,000 IU Affordable vitamin E supplement with no fillers, sugar, starch, or unnecessary ingredients. Which Horses are Most Likely to Benefit from Vitamin E? Any horse can fall short on vitamin E when fresh pasture is limited. This includes horses eating mostly hay or fortified grain, horses kept on dry lots, horses with restricted turnout, and horses on controlled grazing programs. Needs can also increase when the body is under more oxidative stress, such as during training, illness, recovery, aging, breeding, growth, or when higher-fat rations are fed. Natural Vitamin E provides a simple way to support vitamin E status when intake, demand, or both are working against the horse. Limited pasture intake Horses on hay, dry lots, winter turnout, drought-stressed pasture, restricted grazing, or grain-based diets without fresh grass may not get enough vitamin E from feed alone. Performance horses Exercise increases oxygen use and free radical production. Vitamin E supports normal antioxidant defenses, muscle cell membrane integrity, stamina, and post-exercise recovery. Metabolic horses Metabolic horses are often managed with restricted pasture access and calorie-controlled diets. Vitamin E helps support antioxidant status without adding sugar, starch, or calories. Senior horses Senior horses may benefit from targeted vitamin E support for muscle maintenance, immune function, nerve health, skin and coat quality, and overall antioxidant status. Neuromuscular support Low alpha-tocopherol status is associated with several neuromuscular disorders. Horses with diagnosed deficiency or neuromuscular concerns should be supplemented under veterinary guidance. High-fat diets Oil and fat supplements add useful calories, but polyunsaturated fats increase antioxidant needs. Vitamin E helps protect lipid-rich cell membranes from oxidative damage. Stress & recovery Travel, stress, competition, training, and recovery periods can increase oxidative stress. Vitamin E helps maintain antioxidant defenses when the body is under greater demand. Breeding & growth Broodmares, foals, and growing horses have important developmental and reproductive needs. Work with your veterinarian or nutritionist to ensure vitamin E and selenium status are adequate. Immune support Vitamin E helps protect immune cell membranes from oxidative damage, supporting the cells involved in normal defense, inflammatory response, and tissue repair. Vitamin E Requirements How Much Vitamin E Does Your Horse Need? The National Research Council (NRC) establishes minimum vitamin E requirements for horses based on body weight and workload. These values estimate the amount of vitamin E needed to prevent deficiency. Exercise increases requirements by raising oxygen use, muscle activity, and oxidative demand. The following requirements are based on mature adult horses. For help formulating a diet for a growing horse, a breeding or lactating mare, or a horse with documented low vitamin E status, submit your horse’s information for a free nutrition consultation. Horses with documented deficiency, neuromuscular concerns, neurological signs, chronic illness, or poor exercise tolerance may require higher levels of vitamin E. Feeding rates should be determined in consultation with your veterinarian and monitored with bloodwork when low vitamin E status is suspected. Daily Requirement Vitamin E in International Units (IU) per day Maintenance 1,000 750 500 250 0 500 Maintenance 800 Light Work 900 Moderate Work 1,000 Heavy Work Weight: 500 kg (1,100 lb) 250 kg 550 lb 400 kg 880 lb 550 kg 1,210 lb 700 kg 1,540 lb 800 kg 1,760 lb Estimate your horse’s requirement Workload Maintenance Light Work Moderate Work Heavy Work Minimum requirement 500IU per day 1 IU/kg BW/day NRC minimum based on body weight and workload Optimal intake 1,000IU per day Nutritionist-recommended intake to support optimal vitamin E status Adequacy target: NRC requirements estimate the minimum vitamin E intake needed to maintain normal status and prevent deficiency signs under typical feeding conditions. These values are based on average nutrient availability, and NRC notes that individual horses may require adjustments based on diet, physiological state, and management conditions. Because vitamin E is required for antioxidant defense, neuromuscular health, immune function, and reproductive support, Mad Barn nutritionists use an adequacy target of 200% of the NRC minimum requirement when additional daily vitamin E support is desired. (function() { const weightInput = document.getElementById('veHorseWeight'); const statusSelect = document.getElementById('veStatusSelect'); const weightValue = document.getElementById('veWeightValue'); const weightLbValue = document.getElementById('veWeightLbValue'); const requirementValue = document.getElementById('veRequirementValue'); const factorText = document.getElementById('veFactorText'); const optimalValue = document.getElementById('veOptimalValue'); const selectedBadge = document.getElementById('veSelectedBadge'); const axisLabels = [ document.getElementById('veAxisMax'), document.getElementById('veAxisMidHigh'), document.getElementById('veAxisMid'), document.getElementById('veAxisMidLow') ]; const barItems = Array.from(document.querySelectorAll('.ve-bar-item')); if (!weightInput || !statusSelect || !weightValue || !weightLbValue || !requirementValue || !factorText || !optimalValue || !selectedBadge || !barItems.length) return; function getOptions() { return Array.from(statusSelect.options).map(option => ({ key: option.value, label: option.dataset.label || option.textContent, factor: Number(option.dataset.factor) })); } function formatIU(value) { return Math.round(value).toLocaleString(); } function updateAxis(maxChartValue) { const values = [maxChartValue, maxChartValue * 0.75, maxChartValue * 0.5, maxChartValue * 0.25]; axisLabels.forEach((label, index) => { if (label) label.textContent = formatIU(values[index]); }); } function updateBars(weightKg) { const options = getOptions(); const activeKey = statusSelect.value; const highestRequirement = Math.max(...options.map(option => weightKg * option.factor)); const maxChartValue = Math.max(1000, Math.ceil(highestRequirement / 500) * 500); updateAxis(maxChartValue); options.forEach(option => { const requirement = weightKg * option.factor; const barItem = barItems.find(item => item.dataset.key === option.key); if (!barItem) return; const valueLabel = barItem.querySelector('.ve-bar-value'); const barFill = barItem.querySelector('.ve-bar span'); const heightPercent = Math.min((requirement / maxChartValue) * 100, 100); valueLabel.textContent = formatIU(requirement); barFill.style.height = heightPercent + '%'; barItem.classList.toggle('is-active', option.key === activeKey); }); } function updateRequirement() { const weightKg = Number(weightInput.value); const selectedOption = statusSelect.options[statusSelect.selectedIndex]; const factor = Number(selectedOption.dataset.factor); const selectedLabel = selectedOption.dataset.label || selectedOption.textContent; const requirement = weightKg * factor; const optimal = requirement * 2; const weightLb = Math.round(weightKg * 2.20462 / 10) * 10; weightValue.textContent = weightKg; weightLbValue.textContent = weightLb.toLocaleString(); requirementValue.textContent = formatIU(requirement); optimalValue.textContent = formatIU(optimal); factorText.textContent = factor + ' IU/kg BW/day'; selectedBadge.textContent = selectedLabel; updateBars(weightKg); } weightInput.addEventListener('input', updateRequirement); statusSelect.addEventListener('change', updateRequirement); updateRequirement(); })(); How It Works Vitamin E protects cell membranes from oxidative damage. Vitamin E works inside the lipid layer of cell membranes, where polyunsaturated fatty acids are most exposed to oxidative damage. Its main role is to act as a chain-breaking antioxidant, stopping lipid peroxidation before it spreads through the membrane. This is important because cell membranes control what enters and leaves the cell, help maintain electrical gradients, and support normal communication between tissues. When membranes are protected, cells are better able to maintain structure, signaling, and function under normal metabolic stress. 1 Incorporated in cell membranes As a fat-soluble nutrient, vitamin E localizes within lipid-rich membranes that are susceptible to oxidative damage. 2 Neutralizes free radicals Vitamin E donates an electron to lipid radicals, stopping the chain reaction of lipid peroxidation before it spreads. 3 Preserves cell function By protecting membrane lipids, vitamin E helps cells maintain normal structure, transport, signaling, and metabolic activity. 4 Supports antioxidant systems Vitamin E works with selenium-dependent enzymes and other antioxidant systems that help neutralize reactive oxygen species. Cellular health affects overall function. Metabolism, exercise, aging, illness, and stress all produce free radicals. Vitamin E helps limit membrane damage at the cellular level before it affects the tissues responsible for strength, movement, immunity, and recovery. Choose Your Size Above See Customer Reviews What Makes Natural Vitamin E Different? You Get More for Less with Natural Vitamin E by Mad Barn Mad Barn’s Natural Vitamin E provides high-quality d-alpha-tocopherol, a stable form of vitamin E that is converted to active alpha-tocopherol in the body. This is the same highly bioavailable form that horses get from fresh pasture grass. Unlike other natural vitamin E powders, Mad Barn’s formula is made with no fillers, dextrose, or added sugars. That means a smaller serving size, more servings per container, and a lower cost per 1,000 IU. ✓Concentrated d-alpha-tocopheryl acetate powder ✓More bioavailable than synthetic vitamin E ✓Preferred when fresh pasture is limited or unavailable ✓300 servings per package at a 1,000 IU daily dose Comparison   Better Value Mad Barn’s Natural Vitamin E Other Brand’s Natural Vitamin E Vitamin E form Natural d-alpha Natural d-alpha Vitamin E per serving 1,000 IU 1,000 IU Serving size 1.67 g 7 g Concentration 600 IU/g 143 IU/g Other ingredients No fillers Contains dextrose Cost per 1,000 IU $0.24 $0.40 Signs of Low Vitamin E How Low Vitamin E Can Show Up in Horses Vitamin E is the horse’s primary lipid-soluble antioxidant. It is concentrated in cell membranes, where it helps interrupt lipid peroxidation and protect polyunsaturated fatty acids and membrane structures from oxidative damage. When vitamin E status is low, tissues with high oxygen use and high metabolic activity are most vulnerable, especially skeletal muscle, nerves, immune cells, red blood cells, and reproductive tissues. Signs can be subtle at first and may appear as poor recovery, muscle soreness, weakness, loss of topline, dull coat, reduced performance, or changes in coordination. 1 Poor recovery after work Working muscles produce reactive oxygen species. When vitamin E is undersupplied, horses may be slower to recover after exercise or show reduced stamina, muscle comfort, or performance. 2 Muscle soreness or weakness Vitamin E helps protect muscle cell membranes from oxidative injury. Low status may contribute to muscle soreness, stiffness, weakness, trembling, or difficulty maintaining normal muscle function. 3 Topline or muscle loss Chronic vitamin E deficiency is associated with neuromuscular disorders that can involve muscle atrophy, weakness, and loss of condition. Bloodwork helps assess whether vitamin E status is part of the problem. 4 Neurological changes Nervous tissue is highly sensitive to oxidative damage. Low vitamin E status can be associated with neuromuscular signs such as weakness, poor coordination, abnormal gait, or difficulty with normal nerve-muscle communication. Low vitamin E is evaluated with bloodwork. Signs of deficiency overlap with pain, training issues, illness, selenium deficiency, muscle disorders, and neurological disease. If your horse has sudden, persistent, or unexplained changes in performance, movement, recovery, or coordination, consult your veterinarian and consider testing serum alpha-tocopherol status. Choose Your Size Above See Customer Reviews Natural vs. Synthetic Vitamin E Not all forms of vitamin E deliver the same results for your horse. Vitamin E can appear on feed and supplement labels as either natural or synthetic, but these forms do not provide the same support for your horse. The difference is stereochemistry, the three-dimensional shape of the molecule, which affects how the body uses vitamin E after absorption. Natural vitamin E provides d-alpha-tocopherol, a stable natural vitamin E ester. During digestion, it is converted to d-alpha-tocopherol, also known as RRR-alpha-tocopherol, the natural form found in fresh green forage. In contrast, synthetic vitamin E provides dl-alpha-tocopherol or dl-alpha-tocopheryl acetate. These are all-racemic forms, meaning they contain a mixture of eight stereoisomers. Only one of those eight matches the natural RRR form that the horse preferentially retains in blood and tissues. Natural Vitamin E Natural alpha-tocopherol stereoisomer This form supplies the single natural RRR stereoisomer of alpha-tocopherol. It matches the form horses obtain from fresh pasture and is preferentially retained in circulation and tissues. StructureSingle isomer RRR-alpha-tocopherol Listed asd-alpha-tocopherol d-alpha-tocopheryl acetate RetentionSelected and retained more efficiently after absorption Synthetic Vitamin E A mixture of alpha-tocopherol stereoisomers Synthetic vitamin E is all-racemic (all-rac) alpha-tocopherol. It contains eight stereoisomers with vitamin E activity, but only one of those eight is the natural RRR form. StructureEight stereoisomers in one synthetic mixture Listed asdl-alpha-tocopherol dl-alpha-tocopheryl acetate RetentionNon-RRR forms are metabolized and cleared more readily How vitamin E is metabolized by horses Vitamin E is released and absorbed. Tocopheryl acetate forms are converted to free alpha-tocopherol during digestion. Because vitamin E is fat-soluble, it is absorbed with dietary fat and transported in lipid particles. The liver processes the different forms. After absorption, alpha-tocopherol reaches the liver, where alpha-tocopherol transfer protein, or alpha-TTP, binds the natural RRR form more readily than synthetic stereoisomers. RRR-alpha-tocopherol is preferentially retained. The natural RRR form is preferentially released by the liver and distributed to the rest of the body. Natural d-alpha supports status more effectively. Because it supplies the preferred RRR form directly, natural vitamin E is better suited for raising or maintaining blood and tissue alpha-tocopherol levels. If your horse needs vitamin E support, the form you choose matters. Two vitamin E products can provide the same IU per serving, but they may not provide the same antioxidant support. Natural vitamin E supplies the RRR form of alpha-tocopherol, the form horses preferentially absorb, retain, and use in tissues. Synthetic vitamin E contains a mixture of forms, with only one matching RRR. For horses that need supplementation, natural vitamin E is the better choice for maintaining healthy alpha-tocopherol status. See Full Ingredients Choose Your Size Above Customer testimonials Real results that matter most to horse owners Owners love Mad Barn’s Natural Vitamin E because it’s palatable, easy to feed, supports vitamin E levels, made without fillers, and offers better value compared with other natural vitamin E powders. ★★★★★ Low Cost Per Day “Before Mad Barn vitamin E was available, I was using Elevate E which is a great product but very expensive. Mad Barn vitamin E is equal to or better and is less expensive, especially when having to feed high doses.” Customer theme ✓ Verified Customer ★★★★★ Vitamin E Status “My horse has Vitamin E deficiency and he does great on this product. It’s also much more affordable than the alternative products available.” Karen Bardecki ✓ Verified Customer ★★★★★ Natural Form “I only use NATURAL Vitamin E for my horses. Research shows any horse not grazing on grass needs additional Vitamin E.” Suzanne Brennan ✓ Verified Customer ★★★★★ Muscle Function “His movement improved and was more fluid. I didn’t really realize how much Vit E helped muscle function until I supplemented with it this year.” Alison Mitchell ✓ Verified Customer ★★★★★ Palatable Supplement “Not only is it palatable and he eats it happily, but it also keeps his vitamin E levels normal (I have checked his blood work frequently to ensure that).” Megan ✓ Verified Customer ★★★★★ No Fillers “Excellant source of natural Vit E and for a decent price. I was using Elevate but when reading the fine print I saw it had dextrose in it, so made the switch.” Mary Krogman ✓ Verified Customer See All Reviews Choose Your Size Above What to Expect Feed Vitamin E Consistently. Monitor Results Over Time. Natural Vitamin E is a palatable powder that can be top-dressed once daily on feed or mixed into soaked feeds immediately before feeding. It is fat-soluble, but most horses consume enough natural fat in the diet for typical absorption. 1 Feed once daily For a 200 – 500 kg (440 – 1,100 lb) horse, the typical feeding rate is 1 scoop per day, providing 1,000 IU of natural vitamin E. 2 Adjust based on horse Pasture access, workload, reproductive status, and health needs influence the best dose. Consult a nutritionist or veterinarian to determine the right feeding rate. 3 Monitor response Track recovery, muscle comfort, stamina, and movement quality over 4 – 8 weeks. If deficiency is suspected, assess vitamin E status with bloodwork. Feeding Guide Vitamin E Supplied Scoops Serving Size Cost Per Serving 500 IU1/2 scoop0.83 g$0.12 1,000 IU1 scoop1.67 g$0.24 1,500 IU1 1/2 scoops2.5 g$0.36 2,000 IU2 scoops3.34 g$0.48 5,000 IU5 scoops8.35 g$1.20 One scoop = 3 cc = approximately 1.67 g = 1,000 IU Need selenium too? Vitamin E and selenium work together in antioxidant defenses. If your horse’s diet also requires selenium support, consider Natural E/Organic Se, a pelleted formula with natural vitamin E and organic selenium yeast. 100% Customer Happiness Guarantee Try Natural Vitamin E Risk-Free We’re confident you’ll love Natural Vitamin E. If you’re not satisfied with the product, our team is here to help you find the right solution or provide a full refund. Less than 1% of customers ever use our satisfaction guarantee. Try Natural Vitamin E Risk-Free Read Customer Reviews Expert support Need help deciding? Talk to a nutritionist for free before you buy. Every horse is different, including their forage, turnout, workload, body condition, age, supplement regimen, selenium intake, and health history. Always consult a qualified nutritionist or veterinarian before changing the feeding program, especially when deficiency or neurological signs are suspected. Submit your horse’s diet for analysis online. One of our equine nutritionists will be happy to provide a complimentary review and help determine whether Natural Vitamin E or Natural E/Organic Se is the best fit. Get a Free Diet Evaluation