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Product Title Unlikely Entrepreneurs: Wins, Losses, and Crucial Lessons on Building Great Companies By N. Louis Shipley & Patricia Favreau Product Specifications Format Hardcover Publisher Wiley Release Date February 3, 2026 ISBN-10 1394345895 ISBN-13 978-1394345892 Pages 320 Book Description Unlikely Entrepreneurs: Wins, Losses, and Crucial Lessons on Building Great Companies is an insightful new release by Harvard Business School and MIT Sloan experts N. Louis Shipley and Patricia Favreau. The book explores how founders across diverse industries turned unconventional ideas into thriving businesses, including Titan Casket, recognized as the USA’s number one online casket company redefining how families approach funeral planning. Through detailed case studies and sharp business lessons, the authors dive deep into what makes certain startups succeed when the odds are stacked against them. From market research and leadership to innovation and scaling, Unlikely Entrepreneurs uncovers the mindsets, challenges, and decisions that shape lasting companies. Whether you’re a founder, leader, or lifelong learner, this book offers a front-row seat to the stories behind modern entrepreneurship, including Titan Casket’s journey to bring transparency, affordability, and compassion to an industry long overdue for change. Why You’ll Love It Real stories, real insights: Learn from founders who transformed challenges into opportunities — including Titan Casket’s mission to modernize the funeral industry with transparency and care. Practical wisdom for builders: Each chapter distills lessons from years of entrepreneurial experience, helping you navigate growth, leadership, and innovation with clarity. A credible, research-backed read: Written by experts from Harvard Business School and MIT Sloan, the book blends storytelling with proven business strategy. Inspiration that lasts: Whether you’re leading a team or just starting out, Unlikely Entrepreneurs reminds you that meaningful impact often begins with unconventional ideas.
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