TOPDOWN

TOPDOWN Simi Mahtani Papier-mâché & paint on found objects 18 x 27.5 x 2 inches 2024 About Simi Mahtani: Native New Yorker with a Gemini Moon and a Rising Cheeto Sun. With a specialty in creating custom lettering and unique typography to match the voice of a brand or an event, Simi Mahtani loves using design for visual storytelling. Mahtani is a seasoned art director and designer with over ten years of experience based in Brooklyn, NY. Her work focuses on art-forward experiential, branding/identity solutions, and retail activations for brands. She is currently open to freelance art direction opportunities. When she is not designing you can find her cycling around New York City, burning the pavement beneath her.