Pepita Fita Oranges, Spanish Crate Label

A vibrant example of Valencian citrus label art, this chromolithograph for the Pepita Fita brand captures the romance and pride of Spain's orange export industry. Two figures in traditional dress frame an idyllic Mediterranean scene: a fallera in her festival finery gestures toward the bounty, while her companion presents a silver platter overflowing with golden oranges beneath a radiant sun. Produced by Litografía Martínez of Valencia, the label exemplifies the sophisticated graphic design that Spanish printers developed to distinguish their clients' fruit in competitive international markets. The bold red background and ornate scrollwork borders command attention, while the 'Supreme Offering' tagline speaks to the premium quality these growers sought to project. A standout piece for collectors of advertising ephemera, this label transforms commercial packaging into folk art, bridging the worlds of agricultural commerce and regional cultural pride. Size: 7.5" x 10.25" Condition: Very Good, Age-appropriate wear. Paper toning in accordance with the print's age. Marks/stains as per photo. Wear around the edges and minor paper loss might be present in some prints. Please refer to each print's image to get a better understanding of the condition.