Revenue Growth Engine: How To Align Sales & Marketing To Accelerate Growth

Revenue Growth Engine gives company owners, sales leaders, and marketing managers a strategy and a model to grow revenue faster. In this book you will quickly see which parts of your company's growth engine are not performing. You will discover the law of exponential growth and how to accelerate growth with ideal clients. You will find a big picture model for aligning marketing and sales to drive growth. Then, Darrell walks you step by step through how to improve each component of your growth engine. READ CHAPTER 1 ABOUT THE AUTHOR: Darrell Amy is a growth architect, with a unique perspective on how to grow revenue. Most books are written from the perspective of either sales or marketing. Darrell brings both together to help companies develop and implement strategies to grow. Darrell's passion is to make the world a better place. Serving on the board of several non-profits, he has a front row seat to see the impact of financial gifts from successful businesses. Out of this, he helped launch the Grow4Good movement with the goal of helping 10,000 great businesses double revenue so they can grow employment while also giving back to their communities. Over the past 25 years, Darrell has been deeply involved in both sales and marketing. He has worked with hundreds of companies ranging from Fortune 100 organizations to local family-owned businesses. During that time, he's trained thousands of sales people, most recently creating solutions sales training for a global technology company. He's started several digital marketing agencies, helping companies implement inbound marketing strategies. You may also contact Darrell at Leadership Speakers Bureau to schedule him for speaking or leadership engagements. REVIEWS: Sales and marketing alignment has been elusive for many companies. No longer! Revenue Growth Engine provides a framework of building outbound processes that drive exponential growth by attracting net-new clients and cross-selling more to current clients. Jeb Blount, Author of Fanatical Prospecting If you're not growing, you're not going anywhere. Right now, we need to rev that engine, put the pedal to the metal, and take off in order to drive and thrive. Darrell's book provides a game plan anyone can put into practice to experience a growth spurt that others can be jealous of and can emulate. Jeffrey Hayzlett, Primetime TV & Podcast Host, Speaker, Author and Part-Time Cowboy Finally, a book that calls out in a step-by-step manner what it takes to be successful in sales. Skip the fantasy talk, this is real talk from a sales leader who knows how to get it done, Darrell gives it to you straight and unfiltered. You don't read this book, you apply this book. Written by the leader who has done it, Darrell Amy gives it to you straight and unfiltered. Mark Hunter, author of the bestsellers A Mind For Sales, High Profit Prospecting, and High Profit Selling "Darrell Amy nails it! While I've always appreciated his big heart, straight talk, and authentic approach when it comes to sales, Darrell takes it to an entirely new level with Revenue Growth Engine where he tackles two of the biggest challenges sales leaders face today - aligning marketing and sales and executing an effective outbound attack to fill the top of the funnel. The principles in this book work every time they're deployed. Start reading and implementing and watch your pipeline swell and your sales soar!" Mike Weinberg, author of bestsellers New Sales. Simplified., Sales Management. Simplified., and Sales Truth Revenue Growth Engine provides a detailed roadmap on how to keep your business growth running on all cylinders. For a business to continue growing they must secure new business, increase their win rates, cross-sell to their clients and build client loyalty. With a servant's heart and mind, Darrell will guide you to profitable growth and a bright business future. Larry Levine, author of Selling From the Heart Darrell Amy offers a unique voice that cuts through the sea of sameness about growing revenues. The system in his book has presented a methodology that is not different simply for the sake of being different. Revenue Growth Engine has given me an actual plan developed from his work with over 1,000 businesses that is able to be implemented throughout my organization. The interconnected strategies of growing net new business while cultivating current customers are shown in a way that I've not seen before. The practical action steps from each chapter are designed to be put into practice immediately and to get the revenue engine of my business running smoothly. The chapter on Building an Outcomes Inventory alone is worth the investment in this book. Great Book! – John Pulley When you need to rev up the Revenue Growth Engine - the components of of your business that drive growth - read this book. Darrell Amy provides the details, structures, and the understanding of what the critical focus points must be, why these matter so much, and how to put them together into action to make it work. Revenue Growth Engine will inspire you to take action, drive your processes in the right direction, and deliver the revenue growth results. An excellent resource for organizing your resources and growing your revenues. – Leadership Ace I’ll confess, I don’t identify as a businessman with a sales team and marketing. I am a founder of a small PT business 4 years ago. I see that even in my line of work which is largely clinical in the day by day, can be significantly impacted by the strategies found in this book. Do yourself a favor and order it and see for yourself. The outlay is minimal and you will WAY more than recover your 3 dollar cash investment. – James D. Adams I love this book. Like most business owners I struggle with too much information and get overwhelmed trying to figure out how to get organized and to execute on my strategic vision. This great book from Darrell Amy immediately helped me...I had to stop and make some notes in the first chapter. While there is a large amount of information, it is well organized and makes sense. You won't regret reading it. – Michael Garrison