Prive Blonde Rush Shampoo

Introducing the Prive Blonde Rush Shampoo, a blue-violet shampoo designed to tone and brighten natural or bleached blondes and highlighted brunettes. This shampoo effectively keeps lightened hair bright and neutralizes unwanted warmth, thanks to its nourishing formulas that maintain hair health and vibrancy. With its basic blue #99, this shampoo counteracts a wider spectrum of unwanted brassiness, ensuring that your hair stays vibrant and free from brassy tendencies. It not only tones and brightens blondes and highlighted brunettes but also adds shine, elasticity, and softness to your locks. The Prive Blonde Rush Shampoo provides weightless moisture without any build-up, leaving your hair feeling light and refreshed. Additionally, the inclusion of quinoa proteins aids in color pigment protection, ensuring that your hair color stays vibrant for longer. To top it off, this shampoo has a delightful scent of flower fusion, combining apple emulsion blend with Polynesian orchid flower and pomegranate extracts. Experience the luxurious fragrance while enjoying the benefits of this exceptional blue-violet shampoo. Directions: Pump into hands and work through hair from roots to ends. Rinse thoroughly within 60 seconds.