Prime Time Hydrate & Glow Primer

This ultra-light, clean serum primer delivers a boost of hydration and radiance while prepping skin for flawless makeup application. Infused with mineral pigments and a naturally derived humectant, it smooths, plumps, and evens skin tone for a soft-radiant finish—while helping makeup stay fresh for up to 24 hours. Why You’ll Love It: – Instantly boosts hydration by 42% and plumps skin over time* – Evens skin tone and adds a healthy glow with mineral pigments – Extends makeup wear for up to 24 hours* – Improves the look of bare skin with continued use – Dermatologist-tested and clean—free from parabens, sulfates, synthetic fragrance, and more *Based on a clinical study.