NUPEPA collection

A piece of Hawaiʻi history, reimagined through the Yeah U lens. The Nupepa Kūʻokoʻa Vintage Tee features archival-inspired artwork honoring one of Hawaiʻi’s most influential Hawaiian-language newspapers. The front showcases a historic steamship illustration with “Ke Kaua Ma Amerika,” while the oversized back graphic recreates the look of an original 1891 newspaper page. Finished in a washed brown color with a naturally worn-in appearance, every detail gives this shirt the character of a vintage piece discovered decades later. • Oversized vintage-inspired fit • Faded brown wash • Front and oversized back graphics • Custom Yeah U woven labels • Hawaiʻi flag sleeve detail • Designed in Honolulu, Hawaiʻi This is history carried forward. Yeah U — Island Raised. World Ready.