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Matte primaries are the backbone of every real makeup artist's kit — and Jo Baker's take on them is anything but boring. Eight foundational shades, pure and pigment-rich, that you can wear straight or mix into any look. Think of this as the palette that makes every other palette work better. Don't be afraid to skip the makeup brush and just use your fingertips to apply color wherever feels right in the moment. Apply eyeshadow shades wherever you wish: whether a swipe of color in your lower lash line or a pop of color in the corner of your eye. Experiment with pressed pigment shades on your temples, brow bone or even as a blush. The possibilities are endless.
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🇺🇸 Ship from USA · On Agora since 2026
$24.00