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ISSUE NO 60, 1955 Cover Image by Michael Wolgensinger, Zurich Laminiert von der Buchbinderei Karl Meyer & Co., Allschwil-Based In the 60th issue of Graphis magazine, articles featured include Colour Photography in the Service of Advertising, written by Paul Smith; AIGA-American Institute of Graphic Arts, by Fritz Eichenberg; a profile on Alvin Lustig, by Georgine Oeri; Etruscan Art, by Prof. Dr. H.C. Georg Karo; Muba: Recent Trends in Swiss Stand Design, by Dr. Maria Netter; and Ballet and the Painter, by Boris Kochno. CONTENTS 292Colour Photography in the Service of Advertising (Paul Smith) 316 AIGA. American Institute of Graphic Arts. (Fritz Eichenberg) 322 Alvin Lustig (Georgine Oeri) 330 Etruscan Art (Prof. Dr. Dr. h.c. Georg Karo) 344Muba. Recent Trends in Swiss Stand Design (Dr. Maria Netter) 352 Ballet and the Painter (Boris Kochno) 367 Book-Reviews
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