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March / April 1997 Cover Image Underwater Inspiration:"Baby Beral√®" by Aqua Creations Issue 308 of Graphis magazine features the following articles: Peter Beard: Anatomy of an Adventurer, by Russell Drumm; Aqua: A Private Underwater Baroque, by Sergio Edelsztein; Cronan Dissolves the Threshold, by Ken Coupland; Cultivation of Virgin Territory, by Hugh Aldersey-Williams; The Arnell Group: The Renaissance Powerbranding, by Gianfranco Mantegna; Silk Pearce: Napkin Note Ideas, by Hugh Aldersey-Williams; and Graphis Creative Showcases. CONTENTS 10 Global Report. The Art of Advertising Auction in Munich, by Herbert Lechner. House for an Art Lover in Glasgow, by Jan Burney. The Design in Business Week in the UK, by Hugh Aldersey Williams. Ronald Searle exhibition in Switzerland, by Herbert Lechner. Friedrich Seidenstucker exhibition in Germany, by Herbert Lechner. One Worldesign for ISDA, by Gianfranco Mantegna. The Pompidou Center's Evolution, by Chloe Braunstein-Danos. The Mead Annual Report Conference, by Mike Noble 17 New Media Paul Cezanne: Portrait of My World on CD-ROM, reviewed by Paolo Polledri. Growing the Megasite: National Geographic Online, by Ken Coupland. 20 Industry Products: Making the Mold: How New Products Become Industry Standards, by Richard Lewin. ScanDisk's "CompactFlash" Card: Pocket-sized Memory with a Punch. Digimarc's "Picturemarc": A Byte out of Copyright Crime 22 Consumer Products High-end motorcycles...making your bathroom beautiful...new student concepts in personal communications...traditional trashcan alternatives...palmtop computing...contemporary furniture and fabrics...wristwatch for the visually impaired 28 Book Reviews Ettore Sottsass: Ceramics, reviewed by Edna Goldstaub-Dainotto. LaChapelle Land, reviewed by Susan E. Davis. Blumenfeld: Photographs, A Passion for Beauty, reviewed by Rynn Williams. Covering the ‘60s: George Lois-The Esquire Era, reviewed by Veronique Vienne. John Pierson: All of a Sudden, reviewed by Ken Coupland. Paradise Garden: Howard Finster's Visionary World, reviewed by Rynn Williams 32 Peter Beard: Anatomy of an Adventurer The photographer-diarist, conservationist, gregarious prophet of doom, lover of life and survivor of elephant rage has more than enough material for his retrospective exhibition. By Russell Drumm 44 Aqua: A Private Underwater Baroque Like its furniture creations inspired by the flora and fauna of undersea life, Aqua's creative process is loose and fluid, with no gauges or pre-conceived proportions. By Sergio Edelsztein 54 Cronan Dissolves the Threshold Where other designers might feel comfortable perpetuating a trademark style, Michael Cronan is something of a chameleon, smoothly shifting gears to adapt style to the message. By Ken Coupland 72 Cultivation of Virgin Territory The business virgin that set out in 1970 with the improbable moniker to sell records by mail-order has cultivated his company into a major music publisher, airline, and retailer. By Hugh Aldersey-Williams 76 The Arnell Group: The Renaissance Powerbranding Peter Arnell's bold advertising imagery draws on his architectural training as well as his Brooklyn street smarts. His most recent campaign has put Samsung on the global map. By Gianfranco Mantegna 84 Silk Pearce: Napkin Note Ideas Silk Pearce's work eschews what preoccupies many designers these days. There are no modish digital gimmicks-simply an old-fashioned care over the visual experience. By Hugh Aldersey-Williams 145 Graphis Creative Showcases 146 Italo Lupi Exhibition Design-Milan, Italy 150 Modern Dog Graphic Design-Seattle, Washington, USA 152 John Bonath Digital Photography - Denver, Colorado, USA 154 Studio Boot Graphic Design - Amsterdam, the Netherlands 110 Typography The Many Faces of Type: No longer only for communication, type is now part of original expression and constitutes its own aesthetic domain. By Mihai Nadin
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