4 Body + 4 Hand - Ecru Plush Turkish Cotton Towel

There's a reason Turkish cotton towels show up in every good hotel and spa — the long-staple fibers absorb more, feel softer against skin, and hold their shape wash after wash. We built ours at 550 GSM: substantial enough to wrap you in real coverage, but not so dense that it takes all day to dry. Each towel is loomed from 100% Turkish cotton with a dobby border for a clean, tailored edge. The terry loops are tight and even, so the towel stays plush through repeated washing instead of going flat and thin the way lower-GSM towels do. Ecru, Sand, and Sage were chosen to work together or apart — layer two colors on the same bar for depth, or keep it monochrome for a calmer, spa-like bathroom. Details Material: 100% Turkish cotton Weight: 550 GSM Sizes: Hand Towel (20" x 30") · Body Towel (28" x 56") Colors: Ecru, Sand, Sage Care: Machine wash cold, tumble dry low. Skip fabric softener — it coats the fibers and reduces absorbency over time. Why 550 GSM GSM (grams per square meter) measures density. Under 400 GSM, a towel dries fast but feels thin. Over 700 GSM, it's plush but can take a full day to air dry. 550 GSM is the sweet spot for daily use — full, absorbent, and dry again before your next shower. 550 GSM Turkish cotton — dense, absorbent terry that stays plush wash after wash Two generous sizes — 20"x30" Hand Towel and 28"x56" Body Towel for full coverage Three neutral colorways — Ecru, Sand, and Sage mix-and-match easily Clean dobby border — tailored detail that elevates any bathroom Machine washable — cold wash, tumble dry low; skip the fabric softener