ECG Barbell Tee

This isn’t just a tee. It’s a message. Series 7 closes the loop on a founder-led campaign that merges pop culture with present-day tension. The design features the iconic monkey character in full editorial clarity, red headphones on, blue jumpsuit crisp, ICE cup in hand. Every detail is intentional: the crushed ice, the billboard backdrop, the silence. Details: Premium 100% Airlume combed and ring‑spun cotton Front graphic Classic crew neck Side‑seamed construction Shoulder taping for durability Fit: Signature Cornelius Hardy silhouette. Clean, confident, founder-coded Packaging: Folded with branded tissue wrap ICE Vault story card included Why It Matters: Series 7 isn’t loud, it’s layered. It’s commentary. It’s storytelling. It’s art. And sometimes, art is life.