BQ Frog

Earlier this year, we introduced the BQ Otama, our innovative tadpole-style waking bait. Building on that momentum, we are now proud to release the BQ Frog, a lure Hiroshi has spent over five years perfecting. His goal was simple but ambitious: to create a frog lure that is incredibly easy to use while still delivering the precision, responsiveness, and performance that experienced and expert frog anglers demand—all without requiring dedicated frog tackle. The lure delivers effortless walk-the-dog action and achieves a 90%+ hookup ratio when bass fully inhale it. Every component and detail has a purpose behind it. This performance level required more than five years of refinement. The BQ Frog responds instantly to rod input, producing a sharp, quick walk-the-dog motion—even in tight spaces such as weed pockets. Its unique action comes from three design elements: A compact, wide, flat body that spins easily Low-centered internal weights that act as a rotation axis An upward-positioned tying wire that consistently initiates side-to-side sliding These features produce aggressive strikes, which increase the likelihood of fish fully inhaling the lure—critical for frog fishing. Why the BQ Frog hooks so well: Compact body → easier for fish to inhale Attractive action → triggers aggressive bites The BQ Frog can easily switch between two modes: Normal Mode: Open Water → Light Cover Heavy Cover Mode: Light Cover → Heavy Cover Switching is simple and can be done on the water: Pull out the weight → Normal Mode Push in the weight → Heavy Cover Mode This versatility helps anglers adapt instantly to changing cover conditions. The BQ Frog features a new type of vent system that works like a one-way valve. It opens only when a fish compresses the lure, allowing air and water to escape instantly. Benefits: Minimal water intrusion → no need to squeeze water out Hollow body collapses more easily during a bite Significantly improves hook-up ratio This vent design was the final breakthrough in BQ Frog’s development—an idea that took years to perfect. 60mm | 1/2oz